Headphone with Microphone

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.

Searches, last 12 months

104K

Growth, 90 days vs prior 90

-4.9%

Conversion, latest week

3.4%

Market size, estimated

$102Ka year

Peak month

August3.2× the quietest month

Top search term

wired computer headphones9K searches a year

Listings sell for $29.28 on average, from $7.94 to $191.27. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $29.28 that is $3K to $7K a year per listing.

Average price

$29.28inside the $15 to $100 sweet spot

Price range

$7.94–$191.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

2.1%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #94 within Audio & Video Accessories. It carries 14,277 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

98%

Out of stock, average day

1.6%

Average rank

#94in Audio & Video Accessories

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

14,277per listing

Listings tracked

40

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

50 months