Hard Drive Cage

Shoppers searched for this 178K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months

178K

Growth, 90 days vs prior 90

-0.7%

Conversion, latest week

0.4%

Market size, estimated

$61Ka year

Peak month

December1.9× the quietest month

Top search term

phanteks74K searches a year

Listings sell for $81.64 on average, from $9.86 to $177.32. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $81.64 that is $0 to $8K a year per listing.

Average price

$81.64inside the $15 to $100 sweet spot

Price range

$9.86–$177.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$8K

Returns

3.0%of orders · Amazon United States median 2.1%

45% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #477 within Hard Drive Accessories. It carries 267 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

45%

Prime listings

55%

Out of stock, average day

10.3%

Average rank

#477in Hard Drive Accessories

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

267per listing

Listings tracked

40

12 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

3Amazon's first-year sales bar

Average brand age

47 months