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Handheld Cb Radio

Fail

The top 5 brands take 97% of clicks, so Handheld Cb Radio is a Fail.

Flapen Score
39
39 / 100
Ranks 5,506 of 8,347 Electronics niches · −4 vs the category median of 43
Market size
$562K/yr425K searches / yr
90-day growth
-7.8%search demand this quarter
Competition
75%top-5 click share · 7 brands · 80 sellers

Flapen Score

Handheld Cb Radio against its category

The dotted line is the Electronics average. Past it, Handheld Cb Radio is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Handheld Cb Radio market on Amazon at a glance

Shoppers on Amazon United States searched for Handheld Cb Radio 425K times last year and spent an estimated $562K. The top 5 brands take 97% of clicks. Demand peaks in Oct. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 425K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $562K a year.

Searches, last 12 months
425K
Growth, 90 days vs prior 90
-7.8%
Conversion, latest week
1.4%
Market size, estimated
$562Ka year
Peak month
October1.4× the quietest month
Top search term
handheld cb radio98K searches a year

02 · Price

A sale here is worth $92.52.

Listings sell for $92.52 on average, from $43.07 to $176.47. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $92.52 that is $23K to $46K a year per listing.

Average price
$92.52inside the $15 to $100 sweet spot
Price range
$43.07–$176.47
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$23K–$46K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #147 within Portable Audio & Video. It carries 1,333 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
4.9%
Average rank
#147in Portable Audio & Video
Average rating
4.05 starsAmazon United States average 4.42 stars
Average reviews
1,333per listing
Listings tracked
13

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
54 months

Products

Top Handheld Cb Radio products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

7 flat

Sellers

80

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

2%

  • Brand 153%
  • Brand 221%
  • Brand 311%
  • Brand 46%
  • Brand 56%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

Handheld Cb Radio search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.4×

Search terms

Top Handheld Cb Radio search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • handheld cb radio98K/yr
  • cb radio handheld77K/yr
  • hand held cb radio23K/yr
  • portable cb radios43K/yr
  • portable cb radio27K/yr
  • handheld cb radios 40 channel11K/yr
  • handheld cb19K/yr
  • hand held cb radios long range12K/yr
  • cb handheld radio11K/yr
  • handheld cb radios10K/yr

Reviews and returns

What reviews say buyers love and hate about Handheld Cb Radio

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
12%of negative reviews mention “Range”
4.5%of orders come back
“Horrible range reception”
A buyer, on “Range”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Handheld Cb Radio questions

Answered from the same tracked data.