hallmark keepsake power cord
Skip itSoft demand (-26.6% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible45.7avg incumbent reviews — the moat a new listing must climb
Conversion
Great8.6%search→purchase rate — share of searches ending in a sale
Avg price
Good$13.87avg listing price — sweet spot $15–$100
Price range
Okay$8.01–$20.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.7%return rate — above 5% kills the launch gate
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$121K$121K/yr · 101K searches
Competition
Bad79%top-5 click share — a locked-up shelf
Growth
Bad-26.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, hallmark keepsake power cord is a $121K/yr Amazon United States market (101K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 38/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
hallmark keepsake power cord market data
- Units sold / yr
- 8K–10K
- avg 500–750/product
- Revenue / yr
- $111K–$139K
- units × avg price
- Conversion rate
- 8.6%
- Avg BSR
- #142
- Page quality
- 0%
- Prime
- 60%
- Sponsored
- 60%
- Out of stock
- 32.7%
- Avg brand age
- 41 months
- Avg seller age
- 173 days
Competition & brand share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 flat
Sellers
19
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
11%
- Hallmark Keepsake40%
- K-MAINS15%
- XWNV11%
- Tomatosd10%
- Mrgru7%
- SYFLYH7%
- Open — no brand owns it (3 brands, 11%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -26.6% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 41.1×
Top hallmark keepsake power cord search terms
- hallmark keepsake power cord33K/yr
- keepsake power cord7K/yr
- hallmark power cord7K/yr
- hallmarks keepsake power cord9K/yr
- hallmark magic cord8K/yr
- hallmark ornament power cord4K/yr
- hallmark legacy cord6K/yr
- hallmark magic cord ornaments8K/yr
- hallmark power cord ornaments6K/yr
- hallmark ornament adapter3K/yr
Top hallmark keepsake power cord products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Hallmark Keepsake Power Cord (For Storytellers and newer Magic Keepsake Ornaments ONLY)
Hallmark Keepsake$18.924.7★376 rev
Replacement for Hallmark Keepsake Power Cord Compatible with Hallmark Storytellers and Magic Keepsake Ornaments Christmas Ornaments Power 7 Plug Power Adapter 4.9FT + 10FT Cable
K-MAINS$14.195.0★2 rev
Replacement 5V Christmas Ornaments Power Cord. Compatible with Hallmark Keepsake Storytellers and Magic Keepsake Ornaments Power Adapter with 7 Plug Fits for 2.5 mm Diameter Power Interface
XWNV$8.015.0★3 rev
Mrgru 5 V Replacement Power Cord for Christmas Ornaments Compatible with Hallmark Keepsake Storytellers and Magic Keepsake Ornaments 7 Plug Power Adapter
Mrgru$16.884.4★31 rev
5V Power Cord kit for Hallmark Keepsake Compatible with Hallmark Keepsake Storytellers and Magic Keepsake Ornaments Power Adapter Chargerwith 7 Plug
SYFLYH$8.663.5★2 rev
Newest
by launch date
Replacement for Hallmark Keepsake Power Cord Compatible with Hallmark Storytellers and Magic Keepsake Ornaments Christmas Ornaments Power 7 Plug Power Adapter 4.9FT + 10FT Cable
Tomatosd$10.240 rev
Replacement for Hallmark Keepsake Power Cord Compatible with Hallmark Storytellers and Magic Keepsake Ornaments Christmas Ornaments Power 7 Plug Power Adapter 4.9FT + 10FT Cable
K-MAINS$14.192 rev
Replacement 5V Christmas Ornaments Power Cord. Compatible with Hallmark Keepsake Storytellers and Magic Keepsake Ornaments Power Adapter with 7 Plug Fits for 2.5 mm Diameter Power Interface
Tomatosd$10.022 rev
Replacement 5V Christmas Ornaments Power Cord. Compatible with Hallmark Keepsake Storytellers and Magic Keepsake Ornaments Power Adapter with 7 Plug Fits for 2.5 mm Diameter Power Interface
XWNV$8.013 rev
7-Output Power Cord Compatible with Hallmark Keepsake Christmas Ornament Storytellers Ornaments Replacement for Hallmark Keepsake Power Cord (14.9FT)
FITE ON$15.762 rev
Trending
90-day click momentum7-Output Power Cord Compatible with Hallmark Keepsake Christmas Ornament Storytellers Ornaments Replacement for Hallmark Keepsake Power Cord (14.9FT)
FITE ON$15.764.5★
Replacement 5V Christmas Ornaments Power Cord. Compatible with Hallmark Keepsake Storytellers and Magic Keepsake Ornaments Power Adapter with 7 Plug Fits for 2.5 mm Diameter Power Interface
Tomatosd$10.024.5★
Replacement for Hallmark Keepsake Power Cord Compatible with Hallmark Storytellers and Magic Keepsake Ornaments Christmas Ornaments Power 7 Plug Power Adapter 4.9FT + 10FT Cable
Tomatosd$10.240.0★
Replacement for Hallmark Keepsake Power Cord Compatible with Hallmark Storytellers and Magic Keepsake Ornaments Christmas Ornaments Power 7 Plug Power Adapter 4.9FT + 10FT Cable
K-MAINS$14.195.0★
Replacement 5V Christmas Ornaments Power Cord. Compatible with Hallmark Keepsake Storytellers and Magic Keepsake Ornaments Power Adapter with 7 Plug Fits for 2.5 mm Diameter Power Interface
XWNV$8.015.0★
What buyers say about hallmark keepsake power cord
What buyers praise and complain about, mined from review topics.What buyers love
“Efficiency”
“Great for the price”
“I had no compatibility issues with my ever-growing collection of Hallmark ornaments”
“charges relatively fast”
“Now to enjoy our keepsake ornaments”
“Well-built convenience”
“this will make connectivity much more easy than the older tech”
“this seems like a good quality cord”
“This was part of a gift”
“Worked just like I expected”
What buyers complain about
“I thought $19.99 was rather high for what I needed”
“My only minor complaint is with the shape of the plug into the wall”
Top return reasons
Common questions
- Is hallmark keepsake power cord profitable to sell on Amazon United States?
- The niche generates $121K/yr across 10 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -26.6%. Flapen's verdict: Skip it (38/100).
- How competitive is the hallmark keepsake power cord niche?
- 9 brands and 19 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in hallmark keepsake power cord?
- Top complaints mined from reviews: Value For Money, Shape/Style. The return rate is 3.7%.
- When does demand for hallmark keepsake power cord peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 41.1× the quietest.
- What does it cost to enter the hallmark keepsake power cord niche?
- Listings span $8.01–$20.54; the average listing price is $13.87 (sweet spot $15–$100). The average incumbent carries 46 reviews — the moat a new listing must climb.