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Hailo

Fail

The top 5 brands take 100% of clicks, so Hailo is a Fail.

Flapen Score
29
29 / 100
Ranks 7,731 of 8,347 Electronics niches · −14 vs the category median of 43
Market size
$98K/yr38K searches / yr
90-day growth
-24.8%search demand this quarter
Competition
88%top-5 click share · 5 brands · 6 sellers

Flapen Score

Hailo against its category

The dotted line is the Electronics average. Past it, Hailo is stronger. Inside it, weaker.

29Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hailo market on Amazon at a glance

Shoppers on Amazon United States searched for Hailo 38K times last year and spent an estimated $98K. All 5 brands take every click. Flapen scores it 29 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -24.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
-24.8%
Conversion, latest week
1.5%
Market size, estimated
$98Ka year
Top search term
hailo-811K searches a year

02 · Price

A sale here is worth $170.85.

Listings sell for $170.85 on average, from $91.19 to $217.93. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $170.85 that is $0 to $17K a year per listing.

Average price
$170.85above the $15 to $100 sweet spot
Price range
$91.19–$217.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$17K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #1,308 within Internal Components. It carries 83 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
88%
Out of stock, average day
8.9%
Average rank
#1,308in Internal Components
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
83per listing
Listings tracked
8

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Hailo products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • Brand 151%
  • Brand 231%
  • Brand 310%
  • Brand 45%
  • Brand 54%

Demand

Hailo search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700JanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.5× · 7 of 12 months tracked

Search terms

Top Hailo search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hailo-811K/yr
  • hailo8K/yr
  • hailo-8l5K/yr
  • hailo 84K/yr
  • hailo-8l ai accelerator5K/yr
  • hailo 8l ai accelerator3K/yr
  • hailo ai3K/yr

Reviews and returns

What reviews say buyers love and hate about Hailo

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Assembly/Installation”
11%of negative reviews mention “Noise Level”
3.5%of orders come back
“this thing is noisy when the machine is under any load”
A buyer, on “Noise Level”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Hailo questions

Answered from the same tracked data.