- Flapen Score
- 41 / 100Ranks 4,876 of 8,347 Electronics niches · −2 vs the category median of 4341
- Market size
- $753K/yr65K searches / yr
- 90-day growth
- -3.0%search demand this quarter
- Competition
- 27%top-5 click share · 3 brands · 6 sellers
Flapen Score
Gw against its category
The dotted line is the Electronics average. Past it, Gw is stronger. Inside it, weaker.
Market
The Gw market on Amazon at a glance
Shoppers on Amazon United States searched for Gw 65K times last year and spent an estimated $753K. All 3 brands take every click. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $753K a year.
- Searches, last 12 months
- 65K
- Growth, 90 days vs prior 90
- -3.0%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $753Ka year
- Top search term
- gw security camera17K searches a year
02 · Price
A sale here is worth $1223.40.
Listings sell for $1223.40 on average, from $19.13 to $4197.26. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $1223.40 that is $0 to $122K a year per listing.
- Average price
- $1223.40above the $15 to $100 sweet spot
- Price range
- $19.13–$4197.26
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$122K
- Returns
- 3.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #807 within Video Surveillance. It carries 12 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 90%
- Out of stock, average day
- 9.7%
- Average rank
- #807in Video Surveillance
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 12per listing
- Listings tracked
- 51
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Gw products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
GW Security 5 Megapixel 2592 x 1920 Pixel Super HD 1920P Outdoor PoE 120FT Night Vision Weatherproof Security IP Camera with 2.8-12mm Varifocal Zoom Len
- Price
- $93.68
- Rating
- 4.0/5
- Reviews
- 123
- Age
- 10y ago

GW Security 5MP IP PoE Outdoor Indoor Security Camera (GW5037IP)
- Price
- $86.94
- Rating
- 4.5/5
- Reviews
- 26
- Age
- 4y ago

GW Security 8 Channel 4K NVR 5MP H.265 IP Surveillance Security Camera System with 4-Piece Super HD 1920P Weatherproof Video & Audio Microphone PoE Security Dome Cameras
- Price
- $421.15
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 10y ago

GW Security 5 Megapixel 2592 x 1920 Pixel H.265 HD 1920P Outdoor Indoor PoE Power Over Ethernet 1080P Security IP Camera with 2.8-12mm Varifocal Zoom Len (VD5071IP)
- Price
- $96.24
- Rating
- 4.3/5
- Reviews
- 52
- Age
- 8y ago

GW Security 8 Channel 4K NVR 5MP H.265 IP Surveillance Security Camera System with 8-Piece Super HD 1920P Weatherproof Video & Audio PoE Security Dome Cameras AI Human Detection
- Price
- $736.75
- Rating
- 4.5/5
- Reviews
- 33
- Age
- 6y ago
Trending
estimated 90-day click momentum
GW Security 4K 8MP PoE IP Dual-Light Color Night Vision Outdoor Indoor Microphone Dome Security Camera NDAA Compliant Black (GW839401M)
- Price
- $135.14
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 5mo ago

GW Security 32 Channel NVR UltraHD 4K Face Recognition NDAA & TAA Compliant Security Camera System with 32 x 8MP @25FPS Outdoor & Indoor PoE Bullet Cameras 10 Smart AI Functions
- Price
- $4066.95
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

GW Security 16 Channel 12MP 4K @30FPS Face Recognition PoE Security Camera System with 8 x 12MP (4512x2512P) IP Color Night Vision Waterproof Microphone AI Dome Cameras 10 Smart AI Functions
- Price
- $1858.45
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 2y ago

GW Security 8MP Pan Tilt Zoom 2-Way Audio IP PoE 5X Optical Zoom 4K 3840 x 2160p Starlight Outdoor Indoor Waterproof Security High Speed Dome PTZ Camera with 260ft IR Night Vision (GW801PTZ)
- Price
- $337.20
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago

GW Security 16 Channel 12MP NVR UltraHD 4K Face/Human/Vehicle Detection PoE Security Camera System with 16 x 8MP IP Microphone AI Dome Camera 100ft Night Vision Outdoor/Indoor Surveillance Camera
- Price
- $2012.01
- Rating
- 4.2/5
- Reviews
- 12
- Age
- 4y ago
Newest
by launch date
GW Security 4K 8MP PoE IP Dual-Light Color Night Vision Outdoor Indoor Microphone Dome Security Camera NDAA Compliant Black (GW839401M)
- Price
- $135.14
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 5mo ago

GW Security 32 Channel NVR UltraHD 4K Face Recognition NDAA & TAA Compliant Security Camera System with 32 x 8MP @25FPS Outdoor & Indoor PoE Bullet Cameras 10 Smart AI Functions
- Price
- $4066.95
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

GW Security 4K 8MP PoE IP Dual-Light Color Night Vision Outdoor Indoor Microphone Bullet Security Camera NDAA Compliant (GW839301M)
- Price
- $131.69
- Rating
- 3.4/5
- Reviews
- 8
- Age
- 1y ago

GW Security 16 Channel 12MP NVR 4K Security Camera System with 16 x 8MP PoE Spotlight Color Night Vision Outdoor/Indoor Microphone Dome Cameras Smart AI Human/Vehicle Detection
- Price
- $1760.61
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 1y ago

GW Security 8 Channel 12MP NVR 4K Security Camera System with 8 x 8MP PoE Spotlight Color Night Vision Outdoor/Indoor Microphone Dome Cameras Smart AI Human/Vehicle Detection
- Price
- $971.01
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 27% of clicks, no more. An open shelf where new products get seen.
Brands
3 rising
Sellers
6
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
27%
Top 20: 69%
Open market
0%
- GW Security54%
- Camstar45%
- The George Washington University1%
- Open — no brand owns it (0%)
Search terms
Top Gw search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- gw security camera17K/yr
- gw security camera system8K/yr
- gw security4K/yr
Reviews and returns
What reviews say buyers love and hate about Gw
We read the reviews and the return reasons for every product selling here.
“the camera didnt work three months good”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gw questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









