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Gps Watches for Men

Fail

The top 5 brands take 100% of clicks, so Gps Watches for Men is a Fail.

Flapen Score
44
44 / 100
Top 45% of 8,347 Electronics niches · +1 vs the category median of 43
Market size
$2.2M/yr956K searches / yr
90-day growth
+5.0%search demand this quarter
Competition
45%top-5 click share · 4 brands · 134 sellers

Flapen Score

Gps Watches for Men against its category

The dotted line is the Electronics average. Past it, Gps Watches for Men is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gps Watches for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Gps Watches for Men 956K times last year and spent an estimated $2.2M. All 4 brands take every click. Demand peaks in Jan–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 956K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.

Searches, last 12 months
956K
Growth, 90 days vs prior 90
+5.0%
Conversion, latest week
1.0%
Market size, estimated
$2.2Ma year
Peak month
December10.6× the quietest month
Top search term
garmin instinct311K searches a year

02 · Price

A sale here is worth $238.16.

Listings sell for $238.16 on average, from $76.17 to $543.55. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $238.16 that is $24K to $60K a year per listing.

Average price
$238.16above the $15 to $100 sweet spot
Price range
$76.17–$543.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$24K–$60K
Returns
6.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #384 within GPS, Finders & Accessories. It carries 684 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
97%
Out of stock, average day
2.1%
Average rank
#384in GPS, Finders & Accessories
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
684per listing
Listings tracked
36

04 · Newcomers

11 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
11Amazon's first-year sales bar
Average brand age
26 months

Products

Top Gps Watches for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 flat

Sellers

134

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

45%

Top 20: 84%

Open market

0%

  • Brand 170%
  • Brand 221%
  • Brand 39%
  • Brand 41%

Demand

Gps Watches for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

300K200KHoliday '24Spike '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 10.6×

Search terms

Top Gps Watches for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • garmin instinct311K/yr
  • garmin instinct 2224K/yr
  • alpha gear smart watch48K/yr
  • amazfit trex 369K/yr
  • gps watches for men57K/yr
  • amazfit trex33K/yr
  • amazfit t-rex 328K/yr
  • garmin instinct watch28K/yr
  • amazfit t rex17K/yr
  • amazfit t rex 318K/yr

Reviews and returns

What reviews say buyers love and hate about Gps Watches for Men

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Battery Life”
14%of negative reviews mention “Charging”
6.7%of orders come back
“Doesn't hold charge as shown”
A buyer, on “Charging”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Gps Watches for Men questions

Answered from the same tracked data.