Skip to content

Go Pro Waterproof Camera Underwater

Fail

The top 5 brands take 96% of clicks, so Go Pro Waterproof Camera Underwater is a Fail.

Flapen Score
33
33 / 100
Ranks 7,120 of 8,347 Electronics niches · −10 vs the category median of 43
Market size
$155K/yr99K searches / yr
90-day growth
+19.8%search demand this quarter
Competition
66%top-5 click share · 7 brands · 41 sellers

Flapen Score

Go Pro Waterproof Camera Underwater against its category

The dotted line is the Electronics average. Past it, Go Pro Waterproof Camera Underwater is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Go Pro Waterproof Camera Underwater market on Amazon at a glance

Shoppers on Amazon United States searched for Go Pro Waterproof Camera Underwater 99K times last year and spent an estimated $155K. The top 5 brands take 96% of clicks. Demand peaks in Jul. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +19.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $155K a year.

Searches, last 12 months
99K
Growth, 90 days vs prior 90
+19.8%
Conversion, latest week
0.9%
Market size, estimated
$155Ka year
Peak month
July1.9× the quietest month
Top search term
waterproof gopro30K searches a year

02 · Price

A sale here is worth $165.70.

Listings sell for $165.70 on average, from $15.74 to $504.48. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $165.70 that is $0 to $17K a year per listing.

Average price
$165.70above the $15 to $100 sweet spot
Price range
$15.74–$504.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$17K
Returns
5.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #22 within Underwater Photography. It carries 7,963 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
81%
Out of stock, average day
0.4%
Average rank
#22in Underwater Photography
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
7,963per listing
Listings tracked
16

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
30 months

Products

Top Go Pro Waterproof Camera Underwater products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 flat

Sellers

41

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

2%

  • Brand 150%
  • Brand 234%
  • Brand 36%
  • Brand 45%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

Go Pro Waterproof Camera Underwater search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '25Black Friday '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul · busiest ÷ quietest = 1.9×

Search terms

Top Go Pro Waterproof Camera Underwater search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • waterproof gopro30K/yr
  • go pro for motorcycle20K/yr
  • waterproof go pro12K/yr
  • water proof go pro9K/yr
  • go pri6K/yr
  • gopeo6K/yr
  • go pro underwater7K/yr
  • hero camera6K/yr
  • go pro waterproof camera underwater3K/yr
  • go pro for motorcycle riding1K/yr

Reviews and returns

What reviews say buyers love and hate about Go Pro Waterproof Camera Underwater

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Value For Money”
8%of negative reviews mention “Battery Life”
5.3%of orders come back
“Battery life is very short”
A buyer, on “Battery Life”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Go Pro Waterproof Camera Underwater questions

Answered from the same tracked data.