Gaming Earbuds

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.4M a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

-6.3%

Conversion, latest week

2.3%

Market size, estimated

$2.4Ma year

Peak month

December1.7× the quietest month

Top search term

gaming earbuds672K searches a year

Listings sell for $63.50 on average, from $8.12 to $221.32. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $63.50 that is $48K to $64K a year per listing.

Average price

$63.50inside the $15 to $100 sweet spot

Price range

$8.12–$221.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

750–1,000

Revenue per listing a year

$48K–$64K

Returns

2.7%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #213 within Headphones & Earbuds. It carries 4,010 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#213in Headphones & Earbuds

Average rating

4.12 starsAmazon United States average 4.42 stars

Average reviews

4,010per listing

Listings tracked

37

7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

6Amazon's first-year sales bar

Average brand age

34 months