fujifilm 400
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible$30.95avg listing price — sweet spot $15–$100
Price range
Incredible$18.74–$36.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Review moat
Good955.43avg incumbent reviews — the moat a new listing must climb
Growth
Good+20.4%90-day search growth — must beat 0% to launch
Market size
Okay$231K$231K/yr · 90K searches
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, fujifilm 400 is a $231K/yr Amazon United States market (90K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 47/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
fujifilm 400 market data
- Units sold / yr
- 6K–8K
- avg 1,000–1,250/product
- Revenue / yr
- $186K–$248K
- units × avg price
- Conversion rate
- 8.3%
- Avg BSR
- #94
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 29%
- Out of stock
- 7.7%
- Avg brand age
- 69 months
- Avg seller age
- 148 days
Competition & brand share
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
59
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
0%
- Fujifilm91%
- KODAK9%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 77 weeks — +20.4% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.9×
Top fujifilm 400 search terms
- fujifilm 40021K/yr
- fujifilm 35mm film10K/yr
- fujifilm 400 35mm film10K/yr
- fuji 40010K/yr
- fuji film 4009K/yr
- fujifilm 35mm9K/yr
- fuji 400 film 35mm4K/yr
- fuji superia 4003K/yr
- fuji 35mm film4K/yr
- fujifilm superia x-tra 4003K/yr
Top fujifilm 400 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 7 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
FUJIFILM 400 Color Negative Film (35mm Roll Film 36 Exposures 3-Rolls) + BluebirdSales Microfiber Cleaning Cloth
Fujifilm$36.704.7★291 rev
Kodak Ultramax 400 Color Print Film 36 Exp. 35mm DX 400 135-36 (108 Pics) (Pack of 3) Basic
KODAK$32.084.8★5,297 rev
Fujifilm 35mm Color Negative Roll Film 400 ISO 36 Exposures 3-Pack
Fujifilm$28.444.6★866 rev
Fujifilm Fujicolor 400 ISO 35mm Color Film 3 Pack (36 Exposures Each) Color Negative Film (400 Speed 1 Pack (3 Rolls))
Fujifilm$30.184.8★8 rev
Fujifilm 35mm Color Negative Roll Film 400 ISO (3-Pack)
Fujifilm$35.025.0★2 rev
Newest
by launch dateFujifilm 35mm Color Negative Roll Film 400 ISO (3-Pack)
Fujifilm$35.022 rev
Fujifilm Fujicolor 400 ISO 35mm Color Film 3 Pack (36 Exposures Each) Color Negative Film (400 Speed 1 Pack (3 Rolls))
Fujifilm$30.188 rev
Fujifilm Fujicolor 400 35mm Camera Film ISO 400 Color Negative Film 36 Exposures Single Roll
Fujifilm$18.742 rev
FUJIFILM 200 Color Negative Film (35mm Roll Film 36 Exposures 3-Pack) + BluebirdSales Microfiber Cleaning Cloth Bundle
Fujifilm$35.50222 rev
FUJIFILM 400 Color Negative Film (35mm Roll Film 36 Exposures 3-Rolls) + BluebirdSales Microfiber Cleaning Cloth
Fujifilm$36.70291 rev
Trending
90-day click momentumFujifilm 35mm Color Negative Roll Film 400 ISO (3-Pack)
Fujifilm$35.025.0★
Fujifilm Fujicolor 400 ISO 35mm Color Film 3 Pack (36 Exposures Each) Color Negative Film (400 Speed 1 Pack (3 Rolls))
Fujifilm$30.184.8★
Fujifilm Fujicolor 400 35mm Camera Film ISO 400 Color Negative Film 36 Exposures Single Roll
Fujifilm$18.745.0★
Fujifilm 35mm Color Negative Roll Film 400 ISO 36 Exposures 3-Pack
Fujifilm$28.444.6★
FUJIFILM 400 Color Negative Film (35mm Roll Film 36 Exposures 3-Rolls) + BluebirdSales Microfiber Cleaning Cloth
Fujifilm$36.704.7★
What buyers say about fujifilm 400
What buyers praise and complain about, mined from review topics.What buyers love
“Decent film stock for personal use”
“are very pleased with the quality of pictures we get”
“value for money”
“Colors 'pop' yet skin tones are accurate”
“Came as advertised”
“Great an excellent light”
“Great looks”
“Just what I ordered for my 35mm camera”
“Very versatile and captures color beautifully”
“Easy to find and works perfectly”
What buyers complain about
“$50 in developing + cost of film for nothing”
“The color saturation is just different — landscapes, foliage, anything with natural light looks almost too good”
“Not sending color film”
“not a single photo was usable”
“Sorry that sounds like an ad”
Top return reasons
Common questions
- Is fujifilm 400 profitable to sell on Amazon United States?
- The niche generates $231K/yr across 7 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +20.4%. Flapen's verdict: Skip it (47/100).
- How competitive is the fujifilm 400 niche?
- 2 brands and 59 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in fujifilm 400?
- Top complaints mined from reviews: Value For Money, Display Colors, Color. The return rate is 0.6%.
- When does demand for fujifilm 400 peak?
- Demand peaks in Dec; the busiest month runs 1.9× the quietest.
- What does it cost to enter the fujifilm 400 niche?
- Listings span $18.74–$36.70; the average listing price is $30.95 (sweet spot $15–$100). The average incumbent carries 955 reviews — the moat a new listing must climb.