fujifilm 27mm f2.8
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great134.6avg incumbent reviews — the moat a new listing must climb
Market size
Good$360K$360K/yr · 31K searches
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Okay+0.3%90-day search growth — must beat 0% to launch
Returns
Bad6.6%return rate — above 5% kills the launch gate
Avg price
Bad$396.05avg listing price — sweet spot $15–$100
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$150.59–$491.20cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, fujifilm 27mm f2.8 is a $360K/yr Amazon United States market (31K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 26/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
fujifilm 27mm f2.8 market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $99K–$198K
- units × avg price
- Conversion rate
- 2.9%
- Avg BSR
- #178
- Page quality
- 0%
- Prime
- 80%
- Sponsored
- 40%
- Out of stock
- 0.0%
- Avg brand age
- 39 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 flat
Sellers
46
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Fujifilm92%
- TTARTISAN8%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 26 weeks — +0.3% search growth over the last 90 days.Top fujifilm 27mm f2.8 search terms
- fuji 23mm f2.85K/yr
- fujifilm 23mm f2.85K/yr
- fujifilm 27mm f2.86K/yr
- fujifilm 27mm3K/yr
- fuji 27mm3K/yr
- fujinon 27mm f2.83K/yr
- fujifilm xf 27mm f/2.8 r wr lens2K/yr
- fujifilm xf23mm f2.8 r wr1K/yr
- fuji 27mm f2.8 wr952/yr
- fujinon xf23mmf2.8 r wr532/yr
Top fujifilm 27mm f2.8 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 5 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Fujifilm Fujinon XF27mmF2.8 R WR
Fujifilm$443.234.6★188 rev
FUJIFILM FUJINON XF23mmF2.8 R WR Lens Black
Fujifilm$491.204.5★57 rev
FUJIFILM FUJINON XF23mmF2.8 R WR Lens Silver
Fujifilm$489.994.5★57 rev
TTArtisan AF 27mm F2.8 f/2.8 XF-Mount APS-C Auto Focus STM Lens for Fujifilm Fuji X-Mount Cameras X-T10 X-T2 X-T20 X-T30 X-T3 X-T4 X-T5 X-T100 X-T200 X-T30 X-PR01 X-PR02 X-PR03 X-E4 -Black
TTARTISAN$150.594.5★123 rev
FUJIFILM X Replacement Lens FUJINON Monofocal Pancake 27mm F2.8 Dustproof Splashproof Low Temperature Resistant Aperture Ring F XF27MMF2.8 R WR
Fujifilm$405.274.7★248 rev
Newest
by launch dateFUJIFILM FUJINON XF23mmF2.8 R WR Lens Black
Fujifilm$491.2057 rev
FUJIFILM FUJINON XF23mmF2.8 R WR Lens Silver
Fujifilm$489.9957 rev
TTArtisan AF 27mm F2.8 f/2.8 XF-Mount APS-C Auto Focus STM Lens for Fujifilm Fuji X-Mount Cameras X-T10 X-T2 X-T20 X-T30 X-T3 X-T4 X-T5 X-T100 X-T200 X-T30 X-PR01 X-PR02 X-PR03 X-E4 -Black
TTARTISAN$150.59123 rev
Fujifilm Fujinon XF27mmF2.8 R WR
Fujifilm$443.23188 rev
FUJIFILM X Replacement Lens FUJINON Monofocal Pancake 27mm F2.8 Dustproof Splashproof Low Temperature Resistant Aperture Ring F XF27MMF2.8 R WR
Fujifilm$405.27248 rev
Trending
90-day click momentumFUJIFILM FUJINON XF23mmF2.8 R WR Lens Silver
Fujifilm$489.994.5★
FUJIFILM FUJINON XF23mmF2.8 R WR Lens Black
Fujifilm$491.204.5★
TTArtisan AF 27mm F2.8 f/2.8 XF-Mount APS-C Auto Focus STM Lens for Fujifilm Fuji X-Mount Cameras X-T10 X-T2 X-T20 X-T30 X-T3 X-T4 X-T5 X-T100 X-T200 X-T30 X-PR01 X-PR02 X-PR03 X-E4 -Black
TTARTISAN$150.594.5★
Fujifilm Fujinon XF27mmF2.8 R WR
Fujifilm$443.234.6★
FUJIFILM X Replacement Lens FUJINON Monofocal Pancake 27mm F2.8 Dustproof Splashproof Low Temperature Resistant Aperture Ring F XF27MMF2.8 R WR
Fujifilm$405.274.7★
What buyers say about fujifilm 27mm f2.8
What buyers praise and complain about, mined from review topics.What buyers love
“you'll absolutely love this lens”
“The photos came out really nice”
“I personally like the way it renders”
“And of course great value”
“Water resistance is an added bonus”
“Lightweight compact and excellent quality”
“Almost makes my XT-5 pocketable”
“the aperture ring is tactile”
“super compact compared to the other lenses I have for my X-S10”
What buyers complain about
“I rely on zone focusing in manual focus because, for my style of shooting, its faster and more reliable than AF”
“I rely on zone focusing in manual focus because, for my style of shooting, its faster and more reliable than AF”
“the distortion correction is so strong that it almost seems to change the composition”
“does stick ever so slightly”
“and that the ridges for the aperture went around the entire lens”
Top return reasons
Common questions
- Is fujifilm 27mm f2.8 profitable to sell on Amazon United States?
- The niche generates $360K/yr across 5 tracked products. 90-day search growth is +0.3%. Flapen's verdict: Skip it (26/100).
- How competitive is the fujifilm 27mm f2.8 niche?
- 2 brands and 46 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in fujifilm 27mm f2.8?
- Top complaints mined from reviews: Auto Focus, Image Focus, Image/Picture Clarity. The return rate is 6.6% — above our launch gate.
- What does it cost to enter the fujifilm 27mm f2.8 niche?
- Listings span $150.59–$491.20; the average listing price is $396.05 (sweet spot $15–$100). The average incumbent carries 135 reviews — the moat a new listing must climb.