Fitbit Charge 5 Bands for Men

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months

27K

Growth, 90 days vs prior 90

-2.8%

Conversion, latest week

9.0%

Market size, estimated

$24Ka year

Peak month

August1.5× the quietest month

Top search term

fitbit charge 5 bands for men14K searches a year

Listings sell for $9.77 on average, from $6.00 to $13.74. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $9.77 that is $977 to $2K a year per listing.

Average price

$9.77under the $15 to $100 sweet spot

Price range

$6.00–$13.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$977–$2K

Returns

3.0%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #289 within Wearable Technology. It carries 1,212 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

2.1%

Average rank

#289in Wearable Technology

Average rating

4.27 starsAmazon United States average 4.42 stars

Average reviews

1,212per listing

Listings tracked

21

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months