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Fitbit Charge 4 Charger

Fail

Prices span $3.48–$10.04, mostly outside the sweet spot, so Fitbit Charge 4 Charger is a Fail.

Flapen Score
35
35 / 100
Ranks 6,625 of 8,347 Electronics niches · −8 vs the category median of 43
Market size
$32K/yr31K searches / yr
90-day growth
+7.4%search demand this quarter
Competition
78%top-5 click share · 7 brands · 9 sellers

Flapen Score

Fitbit Charge 4 Charger against its category

The dotted line is the Electronics average. Past it, Fitbit Charge 4 Charger is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fitbit Charge 4 Charger market on Amazon at a glance

Shoppers on Amazon United States searched for Fitbit Charge 4 Charger 31K times last year and spent an estimated $32K. The top 5 brands take 95% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 14.5% of those searches ended in a purchase.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.5% of those searches ended in a purchase. Searches in the last 90 days moved +7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
+7.4%
Conversion, latest week
14.5%
Market size, estimated
$32Ka year
Peak month
August1.4× the quietest month
Top search term
fitbit charge 3 charger13K searches a year

02 · Price

A sale here is worth $7.11.

Listings sell for $7.11 on average, from $3.48 to $10.04. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $7.11 that is $2K to $4K a year per listing.

Average price
$7.11under the $15 to $100 sweet spot
Price range
$3.48–$10.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$2K–$4K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #320 within Wearable Technology. It carries 1,126 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
1.2%
Average rank
#320in Wearable Technology
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
1,126per listing
Listings tracked
13

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Fitbit Charge 4 Charger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

9

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

1%

  • Brand 135%
  • Brand 224%
  • Brand 316%
  • Brand 410%
  • Brand 510%
  • Brand 64%
  • Open — no brand owns it (1 brand, 1%)

Demand

Fitbit Charge 4 Charger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Fitbit Charge 4 Charger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fitbit charge 3 charger13K/yr
  • fitbit charge 4 charger10K/yr
  • fitbit 4 charger3K/yr
  • fitbit charger 41K/yr
  • fitbit charge 4 charger replacement1K/yr
  • charge 4 charger1K/yr
  • charge 3 charger764/yr

Reviews and returns

What reviews say buyers love and hate about Fitbit Charge 4 Charger

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Charging”
29%of negative reviews mention “Charging”
3.1%of orders come back
“Slow charge”
A buyer, on “Charging”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Fitbit Charge 4 Charger questions

Answered from the same tracked data.