fire 7 tablet case
Skip itSoft demand (-10.9% this quarter) — this niche doesn't clear our bar today.
Competition
Great38%top-5 click share — an open shelf
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Good$8.10–$31.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.79avg listing price — sweet spot $15–$100
Review moat
Good1,422.96avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$146K$146K/yr · 426K searches
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Returns
Bad5.1%return rate — above 5% kills the launch gate
Growth
Bad-10.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, fire 7 tablet case is a $146K/yr Amazon United States market (426K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 46/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
fire 7 tablet case market data
- Units sold / yr
- 10K–13K
- avg 100–250/product
- Revenue / yr
- $138K–$172K
- units × avg price
- Conversion rate
- 2.5%
- Avg BSR
- #1,434
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 70%
- Out of stock
- 26.0%
- Avg brand age
- 40 months
- Avg seller age
- 199 days
Competition & brand share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.Brands
28 rising
Sellers
34
Top-5 brand share
59%
Top 20: 95%
Top-5 click share
38%
Top 20: 78%
Open market
35%
- Foxstory19%
- Famavala13%
- FINTIE10%
- Lainergie10%
- Riaour7%
- DICEKOO6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -10.9% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 2.7×
Top fire 7 tablet case search terms
- fire 7 tablet case67K/yr
- amazon fire 7 tablet case59K/yr
- kindle fire 7 case48K/yr
- amazon fire 7 kids tablet case25K/yr
- 7 inch tablet case26K/yr
- fire tablet 7 case22K/yr
- fire 7 12th generation case22K/yr
- fire 7 9th generation case21K/yr
- amazon fire 7 case16K/yr
- fire 7 kids tablet case16K/yr
Top fire 7 tablet case products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Fire 7 Tablet Case for Kids(12th Generation 2022 Release) Lainergie Lightweight Shockproof Kids Friendly Fire 7 Kids Tablet Cover with Handle Stand Incompatible iPad Samsung Lenove Blue
Lainergie$9.904.5★885 rev
Foxstory Kids Tablet Bag for Girls Kids Tablet Carrying Case for Fire HD 10 HD 8 Fire 7 Sleeve Bag Kid Kindle Bag iPad Bag for Kid Unicorn Pink
Foxstory$23.804.7★239 rev
Fire 7 Tablet Case for Kids(12th Generation 2022 Release) Lightweight Shockproof Kid-Friendly Cover with Handle & Kickstand.Not Compatible with TCL Onn 7in Tablets Tablet(Pink)
Riaour$9.664.6★5,906 rev
Famavala Folio Case Cover for 7-Inch Fire 7 Tablet (12th Generation 2022 Release) Not Fit for Previous 7th/9th Genration (Blugaxy)
Famavala$9.964.5★849 rev
All-New Fire 7 Tablet Case (12th Generation 2022 Release) - DICEKOO Lightweight Shockproof Kid-Friendly Cover with Handle & Kickstand for Kindle Fire 7 Kids Tablet - Pink
DICEKOO$9.844.6★852 rev
Newest
by launch dateFire 7 Tablet Case for Kids(12th Generation 2022 Release) Lightweight Shockproof Kid-Friendly Cover with Handle & Kickstand.Not Compatible with TCL Onn 7in Tablets Tablet(Pink)
Riaour$9.665,906 rev
Foxstory Kids Tablet Bag for Boys Kids Tablet Carrying Case for Fire HD 10 HD 8 Fire 7 Sleeve Bag Kid Kindle Bag iPad Bag for Kid Dinosaur Navy
Foxstory$24.27239 rev
![BREPRIO Case for Kindle Fire 7 Tablet (2022 Release-12th Gen) 7-Inch [Lightweight + Protective] Shockproof Soft Ultra Slim Cover Black](https://m.media-amazon.com/images/I/4108x9rWGHL.jpg)
BREPRIO Case for Kindle Fire 7 Tablet (2022 Release-12th Gen) 7-Inch [Lightweight + Protective] Shockproof Soft Ultra Slim Cover Black
BREPRIO$9.53119 rev
Fire 7 Tablet Case Kids (12th Generation 2022) DJ&RPPQ Dual Angle Lightweight Trifold Stand with Frosted Transparent Back Case for 7 Kids Tablet Auto Wake/Sleep Also for 7in Sony Nokia Navy Blue
DJ&RPPQ$8.80140 rev
Fintie Case for 7 All-New Kindle Paperwhite (12th Generation 2024) and Kindle Colorsoft - Slim Lightweight Shell PU Leather Protective Cover with Auto Sleep/Wake Black
FINTIE$9.675,317 rev
Trending
90-day click momentumFoxstory Kids Tablet Bag for Boys Kids Tablet Carrying Case for Fire HD 10 HD 8 Fire 7 Sleeve Bag Kid Kindle Bag iPad Bag for Kid Dinosaur Navy
Foxstory$24.274.7★
for Amazon Kindle All New Fire 7 7th / 9th Generation Tablet Cover Ultra Slim Folio Stand Leather Case Cover with Auto Sleep/Wake Up for Kindle Fire HD7 7 (2017 2019 Release) (Li-Orange)
Zrengp$8.634.2★
Foxstory Kids Tablet Bag for Girls Kids Tablet Carrying Case for Fire HD 10 HD 8 Fire 7 Sleeve Bag Kid Kindle Bag iPad Bag for Kid Butterfly Pink
Foxstory$23.324.7★
Foxstory Kids Tablet Bag for Boys Kids Tablet Carrying Case for Fire HD 10 HD 8 Fire 7 Sleeve Bag Kid Kindle Bag iPad Bag for Kid Space Blue
Foxstory$24.414.7★
Foxstory Kids Tablet Bag for Girls Kids Tablet Carrying Case for Fire HD 10 HD 8 Fire 7 Sleeve Bag Kid Kindle Bag iPad Bag for Kid Unicorn Pink
Foxstory$23.804.7★
What buyers say about fire 7 tablet case
What buyers praise and complain about, mined from review topics.What buyers love
“Good fit”
“Good quality”
“Look and feels very sturdy”
“Love the color”
“Nice product for the price”
“It looks exactly as advertised online”
“Definitely durable though”
“well-made for the prize”
“I like the versatility of standing in vertical and horizontal”
“I like the versatility of standing in vertical and horizontal”
What buyers complain about
“It doesnt fit I pad correctly - corner covers”
“Easily broken on an 8-in tablet”
“Poor design”
“makes the tablet very thick doesn't fit in my purse anymore”
“I did not know this so it will not work with my tablet”
Top return reasons
Common questions
- Is fire 7 tablet case profitable to sell on Amazon United States?
- The niche generates $146K/yr across 50 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -10.9%. Flapen's verdict: Skip it (46/100).
- How competitive is the fire 7 tablet case niche?
- 28 brands and 34 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 59% of demand.
- What do buyers complain about in fire 7 tablet case?
- Top complaints mined from reviews: Size-Overall, Durability, Design-Overall. The return rate is 5.1% — above our launch gate.
- When does demand for fire 7 tablet case peak?
- Demand peaks in Jan–Dec; the busiest month runs 2.7× the quietest.
- What does it cost to enter the fire 7 tablet case niche?
- Listings span $8.10–$31.96; the average listing price is $13.79 (sweet spot $15–$100). The average incumbent carries 1,423 reviews — the moat a new listing must climb.