Ez Pass
MaybeProducts sell for $21.27 on average, inside the sweet spot. But the top 5 brands take 97% of clicks, so Ez Pass is a Maybe.
- Flapen Score
- 50 / 100Top 21% of 8,347 Electronics niches · +7 vs the category median of 4350
- Market size
- $599K/yr412K searches / yr
- 90-day growth
- +18.4%search demand this quarter
- Competition
- 81%top-5 click share · 7 brands · 13 sellers
Flapen Score
Ez Pass against its category
The dotted line is the Electronics average. Past it, Ez Pass is stronger. Inside it, weaker.
Market
The Ez Pass market on Amazon at a glance
Shoppers on Amazon United States searched for Ez Pass 412K times last year and spent an estimated $599K. The top 5 brands take 97% of clicks. Demand peaks in Feb–Mar–Aug–Sep. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 6.8% of those searches ended in a purchase.
Shoppers searched for this 412K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved +18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $599K a year.
- Searches, last 12 months
- 412K
- Growth, 90 days vs prior 90
- +18.4%
- Conversion, latest week
- 6.8%
- Market size, estimated
- $599Ka year
- Peak month
- March2.0× the quietest month
- Top search term
- ez pass97K searches a year
02 · Price
A sale here is worth $21.27.
Listings sell for $21.27 on average, from $3.17 to $68.89. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 3,000 to 4,000 of them. At $21.27 that is $64K to $85K a year per listing.
- Average price
- $21.27inside the $15 to $100 sweet spot
- Price range
- $3.17–$68.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $64K–$85K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #722 within Car & Vehicle Electronics. It carries 2,124 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #722in Car & Vehicle Electronics
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 2,124per listing
- Listings tracked
- 14
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Ez Pass products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
13
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
2%
- Brand 146%
- Brand 233%
- Brand 311%
- Brand 45%
- Brand 52%
- Brand 62%
- Open — no brand owns it (1 brand, 2%)
Demand
Ez Pass search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Aug, Sep · busiest ÷ quietest = 2.0×
Search terms
Top Ez Pass search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ez pass97K/yr
- ezpass59K/yr
- ez pass transponder for all states27K/yr
- epass24K/yr
- ez pass transponder20K/yr
- toll25K/yr
- epass transponder florida15K/yr
- transponder13K/yr
- uni pass21K/yr
- e pass13K/yr
Reviews and returns
What reviews say buyers love and hate about Ez Pass
We read the reviews and the return reasons for every product selling here.
“DId not work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ez Pass questions
Answered from the same tracked data.









