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External Hard Drive for Iphone

Maybe

Products sell for $67.08 on average, inside the sweet spot. But the average product has 11,568 reviews to catch up to, so External Hard Drive for Iphone is a Maybe.

Flapen Score
58
58 / 100
Top 5% of 8,347 Electronics niches · +15 vs the category median of 43
Market size
$847K/yr607K searches / yr
90-day growth
-1.2%search demand this quarter
Competition
37%top-5 click share · 22 brands · 174 sellers

Flapen Score

External Hard Drive for Iphone against its category

The dotted line is the Electronics average. Past it, External Hard Drive for Iphone is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The External Hard Drive for Iphone market on Amazon at a glance

Shoppers on Amazon United States searched for External Hard Drive for Iphone 607K times last year and spent an estimated $847K. The top 5 brands take 58% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 607K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $847K a year.

Searches, last 12 months
607K
Growth, 90 days vs prior 90
-1.2%
Conversion, latest week
2.1%
Market size, estimated
$847Ka year
Peak month
December1.4× the quietest month
Top search term
external hard drive for iphone124K searches a year

02 · Price

A sale here is worth $67.08.

Listings sell for $67.08 on average, from $17.86 to $201.66. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $67.08 that is $17K to $34K a year per listing.

Average price
$67.08inside the $15 to $100 sweet spot
Price range
$17.86–$201.66
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$17K–$34K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #68 within Data Storage. It carries 11,568 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
10.9%
Average rank
#68in Data Storage
Average rating
4.24 starsAmazon United States average 4.42 stars
Average reviews
11,568per listing
Listings tracked
48

04 · Newcomers

18 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
21
Successful launches
18Amazon's first-year sales bar
Average brand age
35 months

Products

Top External Hard Drive for Iphone products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

22 rising

Sellers

174

Top-5 brand share

58%

Top 20: 99%

Top-5 click share

37%

Top 20: 77%

Open market

36%

  • Brand 116%
  • Brand 214%
  • Brand 312%
  • Brand 48%
  • Brand 58%
  • Brand 66%

Demand

External Hard Drive for Iphone search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top External Hard Drive for Iphone search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • external hard drive for iphone124K/yr
  • iphone external storage98K/yr
  • iphone storage59K/yr
  • hard drive for iphone42K/yr
  • external storage for iphone34K/yr
  • iphone external hard drive31K/yr
  • iphone hard drive18K/yr
  • external hard drive for phones20K/yr
  • external hard drive for android phone18K/yr
  • external drive for iphone21K/yr

Reviews and returns

What reviews say buyers love and hate about External Hard Drive for Iphone

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Ease Of Use”
14%of negative reviews mention “Durability”
2.9%of orders come back
“literally fell apart”
A buyer, on “Durability”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common External Hard Drive for Iphone questions

Answered from the same tracked data.