Evangelion
FailBuyers convert on only 0.5% of searches, so Evangelion is a Fail.
- Flapen Score
- 37 / 100Ranks 6,097 of 8,347 Electronics niches · −6 vs the category median of 4337
- Market size
- $149K/yr666K searches / yr
- 90-day growth
- +5.9%search demand this quarter
- Competition
- 88%top-5 click share · 6 brands · 63 sellers
Flapen Score
Evangelion against its category
The dotted line is the Electronics average. Past it, Evangelion is stronger. Inside it, weaker.
Market
The Evangelion market on Amazon at a glance
Shoppers on Amazon United States searched for Evangelion 666K times last year and spent an estimated $149K. The top 5 brands take 96% of clicks. Demand peaks in Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 666K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $149K a year.
- Searches, last 12 months
- 666K
- Growth, 90 days vs prior 90
- +5.9%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $149Ka year
- Peak month
- December2.2× the quietest month
- Top search term
- evangelion571K searches a year
02 · Price
A sale here is worth $45.77.
Listings sell for $45.77 on average, from $12.91 to $88.21. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $45.77 that is $0 to $5K a year per listing.
- Average price
- $45.77inside the $15 to $100 sweet spot
- Price range
- $12.91–$88.21
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #620 within Bags, Cases & Sleeves. It carries 819 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 10.6%
- Average rank
- #620in Bags, Cases & Sleeves
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 819per listing
- Listings tracked
- 9
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Evangelion products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
FIREFIRST x Neon Genesis Evangelion 15 Anime Backpack with Laptop Sleeve
- Price
- $88.21
- Rating
- 4.7/5
- Reviews
- 213
- Age
- 4y ago

BLOKEES - Ultra Action Edition - Legacy Edition - Evangelion Unit 01 - Build Kit
- Price
- $40.06
- Rating
- 4.4/5
- Reviews
- 167
- Age
- 10mo ago

Great Eastern Evangelion GE-52302 Rei Plugsuit Stuffed Plush 8 Multi-Colored
- Price
- $27.80
- Rating
- 4.9/5
- Reviews
- 4,829
- Age
- 8y ago

Neon Genesis Evangelion Messenger Crossbody Shoulder Bag by Fx Creations
- Price
- $58.88
- Rating
- 4.5/5
- Reviews
- 39
- Age
- 1y ago

Bandai Hobby - Evangelion - Multipurpose Humanoid Decisive Weapon Artificial Human Evangelion Unit-01 Bandai Spirits RG Model Kit
- Price
- $72.23
- Rating
- 4.7/5
- Reviews
- 1,422
- Age
- 6y ago
Trending
estimated 90-day click momentum
FIREFIRST x Neon Genesis Evangelion 15 Anime Backpack with Laptop Sleeve
- Price
- $88.21
- Rating
- 4.7/5
- Reviews
- 213
- Age
- 4y ago

Bandai Hobby - Evangelion - Multipurpose Humanoid Decisive Weapon Artificial Human Evangelion Unit-01 Bandai Spirits RG Model Kit
- Price
- $72.23
- Rating
- 4.7/5
- Reviews
- 1,422
- Age
- 6y ago

Neon Genesis Evangelion Messenger Crossbody Shoulder Bag by Fx Creations
- Price
- $58.88
- Rating
- 4.5/5
- Reviews
- 39
- Age
- 1y ago

BLOKEES - Ultra Action Edition - Legacy Edition - Evangelion Unit 01 - Build Kit
- Price
- $40.06
- Rating
- 4.4/5
- Reviews
- 167
- Age
- 10mo ago

BLOKEES - Ultra Action Edition - Legacy Edition - Evangelion Unit 02 - Build Kit
- Price
- $39.90
- Rating
- 5.0/5
- Reviews
- 62
- Age
- 10mo ago
Newest
by launch date
BLOKEES - Ultra Action Edition - Legacy Edition - Evangelion Unit 01 - Build Kit
- Price
- $40.06
- Rating
- 4.4/5
- Reviews
- 167
- Age
- 10mo ago

BLOKEES - Ultra Action Edition - Legacy Edition - Evangelion Unit 02 - Build Kit
- Price
- $39.90
- Rating
- 5.0/5
- Reviews
- 62
- Age
- 10mo ago

YOLOPARK Evangelion Figure - 7.87 Inch Highly Articulated Humanoid Decisive Weapon Neon Genesis Evangelion Model Kit (EVA-01)
- Price
- $35.74
- Rating
- 4.4/5
- Reviews
- 252
- Age
- 1y ago

Neon Genesis Evangelion Messenger Crossbody Shoulder Bag by Fx Creations
- Price
- $58.88
- Rating
- 4.5/5
- Reviews
- 39
- Age
- 1y ago

Neon Genesis Evangelion Fanny Pack Crossbody Bag Fashion Waist Pack by FX Creations
- Price
- $36.16
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 88% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
63
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
88%
Top 20: 100%
Open market
0%
- FIREFIRST45%
- BLOKEES24%
- Great Eastern Entertainment14%
- BAGCREATIONS9%
- BANDAI SPIRITS5%
- YOLOPARK4%
Demand
Evangelion search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.2×
Search terms
Top Evangelion search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- evangelion571K/yr
- neon genesis29K/yr
- evangelion merch44K/yr
- neon genesis evangelion merch21K/yr
Reviews and returns
What reviews say buyers love and hate about Evangelion
We read the reviews and the return reasons for every product selling here.
“Broken piece”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Evangelion questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









