Is eufy tracker profitable to sell on Amazon United States?

The niche generates $358K/yr across 11 tracked products. 7 of 7 products launched in the last 360 days are still selling. 90-day search growth is +31.8%. Flapen's verdict: Worth a look (53/100).

How competitive is the eufy tracker niche?

2 brands and 3 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in eufy tracker?

Top complaints mined from reviews: Functionality-Overall, Connectivity-Overall, Battery Life. The return rate is 1.4%.

When does demand for eufy tracker peak?

Demand peaks in Apr–Jun; the busiest month runs 1.9× the quietest.

What does it cost to enter the eufy tracker niche?

Listings span $9.73–$39.34; the average listing price is $23.97 (sweet spot $15–$100). The average incumbent carries 2,755 reviews — the moat a new listing must climb.

eufy tracker

Worth a look

Shows a sweet-spot price point ($23.97 avg), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Avg price

Incredible$23.97

avg listing price — sweet spot $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Price range

Great$9.73–$39.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Growth

Good+31.8%

90-day search growth — must beat 0% to launch

Market size

Good$358K

$358K/yr · 256K searches

Review moat

Okay2,755.09

avg incumbent reviews — the moat a new listing must climb

Competition

Bad79%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, eufy tracker is a $358K/yr Amazon United States market (256K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–Jun. Verdict: Worth a look — 53/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

eufy tracker market data

Units sold / yr: 13K–15K; avg 750–1,000/product
Revenue / yr: $300K–$360K; units × avg price
Conversion rate: 5.8%
Avg BSR: #85
Page quality: 0%
Prime: 100%
Sponsored: 82%
Out of stock: 2.1%
Avg brand age: 20 months
Avg seller age: 175 days

Competition & brand share

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

UGREEN91%
eufy Security9%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +31.8% search growth over the last 90 days.

Peak months: Apr, Jun · busiest ÷ quietest = 1.9×

Open Trend

Top eufy tracker search terms

ugreen tracker83K/yr +64.9%5.4% conv.
find my tracker36K/yr -23.5%2.1% conv.
ugreen finetrack17K/yr +60.1%5.6% conv.
ugreen airtag14K/yr +40.1%7.2% conv.
ugreen tag13K/yr +25.4%3.4% conv.
eufy tracker16K/yr +18.4%3.8% conv.
ugreen smart finder9K/yr +73.9%2.1% conv.
iphone tracker8K/yr +9.6%0.2% conv.
find my device11K/yr -19.1%0.0% conv.
apple find my tracker7K/yr +46.6%1.5% conv.

All search terms

Top eufy tracker products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

UGREEN FineTrack Air Tracker Tags (iOS Only) 4 Pack 2-Year Replaceable Battery Bluetooth Tracker Compatible with Apple Find My Item Finder Smart Tag for Keys Luggage - [Apple Find My Certified]

UGREEN$21.174.4★3,278 rev

UGREEN Finder Duo (iOS and Android) Air Tracker Tags 4 Pack Rechargeable Android Tracker Tags Bluetooth Key Finder Compatible with iOS and Android for Keys Luggage and More

UGREEN$31.004.3★2,065 rev

UGREEN FineTrack Slim Wallet Tracker Card (iOS Only) Bluetooth Tracker Card Finder 0.07in &IP68 Waterproof &One Charge Lasts A Year Work with Apple Find My Rechargeable Tracker[Apple MFi Certified]

UGREEN$20.854.3★4,230 rev

UGREEN FineTrack Air Tracker Tags(iOS Only) 2-Year Replaceable Battery Bluetooth Tracker Compatible with Apple Find My Item Finder Smart Tag for Keys Luggage Wallet - [Apple MFi Certified]

UGREEN$9.734.4★6,829 rev

eufy Security by Anker SmartTrack Link (Black 2-Pack) Android not Supported Works with Apple Find My (iOS only) Key Finder Bluetooth Tracker for Earbuds and Luggage Phone Finder Water Resistant

eufy Security$19.504.0★4,978 rev

Newest

by launch date

UGREEN FineTrack Mini2 Air Tracker Tags (iOS Only) 4 Pack Bluetooth Tracker Compatible with Apple Find My Item Finder Smart Tag for Keys Luggage Standard

UGREEN$30.91293 rev

2mo ago

UGREEN FineTrack2 Air Tracker Tags (iOS Only) Soccer-Shaped Key Finder Compatible with Apple Find My 7-Year Battery Life Bluetooth Tracker for Bags and More Black

UGREEN$15.14340 rev

2mo ago

UGREEN FineTrack Slim Wallet Tracker Card (iOS Only) Bluetooth Air Tracker Tags Compatible with Apple Find My Smart Tags for Wallet Luggage 7 Years Staying Power [Apple MFi Certified]

UGREEN$15.06440 rev

4mo ago

UGREEN Finder Duo (iOS and Android) Air Tracker Tags 4 Pack Rechargeable Android Tracker Tags Bluetooth Key Finder Compatible with iOS and Android for Keys Luggage and More

UGREEN$31.002,065 rev

7mo ago

UGREEN FineTrack (iOS Only)Air Tracker Tags 4 Pack 1-Year USB-C Rechargeable Battery Bluetooth Tracker Compatible with Apple Find My Item Finder Smart Tag for Key Luggage - [Apple Find My Certified]

UGREEN$29.651,429 rev

8mo ago

What buyers say about eufy tracker

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money14%

“Good price”

Quality-Overall10%

“Excellent hardware”

GPS8%

“Cool Tracker”

Assembly/Installation7%

“Setup was good”

Ease Of Use6%

“Actually a really handy”

Connectivity-Overall6%

“It connects quickly”

Compatibility-Overall5%

“Works well with my iPhone”

Battery Life5%

“Amazing battery life”

Charging4%

“Charges easy”

Advertised Vs Actual Product4%

“Works As Advertised”

What buyers complain about

Functionality-Overall11%

“Not functional”

Connectivity-Overall9%

“do not connect”

Battery Life7%

“Dead battery”

Compatibility-Overall7%

“Does not pair”

GPS6%

“Does NOT support Find Nearby. precision finding”

Software/Application4%

“There was no app”

Durability4%

“Doesn't last”

Size-Overall3%

“They come with a small”

Charging3%

“is not rechargeable”

Thickness3%

“about as thick as two stacked together”

Top return reasons

Compatibility-Overall21%

Connectivity-Overall18%

Functionality-Overall16%

Value For Money7%

GPS6%

Advertised Vs Actual Product5%

Size-Overall5%