Eufy Light

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

-10.5%

Conversion, latest week

1.7%

Market size, estimated

$1.2Ma year

Peak month

January1.4× the quietest month

Top search term

stair lights297K searches a year

Listings sell for $49.02 on average, from $9.62 to $244.56. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $49.02 that is $49K to $61K a year per listing.

Average price

$49.02inside the $15 to $100 sweet spot

Price range

$9.62–$244.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,000–1,250

Revenue per listing a year

$49K–$61K

Returns

2.4%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #93 within Video Surveillance. It carries 4,947 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

5.8%

Average rank

#93in Video Surveillance

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

4,947per listing

Listings tracked

35

9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

8Amazon's first-year sales bar

Average brand age

34 months