Is ethernet splitter profitable to sell on Amazon United States?

The niche generates $1.6M/yr across 16 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -9.2%. Flapen's verdict: Worth a look (51/100).

How competitive is the ethernet splitter niche?

11 brands and 47 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in ethernet splitter?

Top complaints mined from reviews: Connectivity-Overall, Durability, Functionality-Overall. The return rate is 3.1%.

When does demand for ethernet splitter peak?

Demand peaks in Apr; the busiest month runs 2.2× the quietest.

What does it cost to enter the ethernet splitter niche?

Listings span $6.74–$22.92; the average listing price is $13.19 (sweet spot $15–$100). The average incumbent carries 12,517 reviews — the moat a new listing must climb.

ethernet splitter

Worth a look

Shows searches that convert (10.5% search→purchase), but soft demand (-9.2% this quarter) keeps it on the watch list.

Conversion

Great10.5%

search→purchase rate — share of searches ending in a sale

Market size

Great$1.6M

$1.6M/yr · 1.1M searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Good$13.19

avg listing price — sweet spot $15–$100

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Price range

Okay$6.74–$22.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-9.2%

90-day search growth — must beat 0% to launch

Review moat

Bad12,516.5

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, ethernet splitter is a $1.6M/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Apr. Verdict: Worth a look — 51/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

ethernet splitter market data

Units sold / yr: 125K–150K; avg 6,000–8,000/product
Revenue / yr: $1.6M–$2.0M; units × avg price
Conversion rate: 10.5%
Avg BSR: #534
Page quality: 0%
Prime: 100%
Sponsored: 88%
Out of stock: 0.0%
Avg brand age: 47 months
Avg seller age: 173 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

16%

TP-Link32%
LIEZHUA30%
NEWCARE7%
NETGEAR5%
ZDQCB5%
Sheiaier5%
Open — no brand owns it (5 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -9.2% search growth over the last 90 days.

Peak months: Apr · busiest ÷ quietest = 2.2×

Open Trend

Top ethernet splitter search terms

ethernet splitter799K/yr -10.7%9.5% conv.
ethernet splitter 1 to 266K/yr +1.5%8.6% conv.
ethernet cable splitter34K/yr -2.5%6.5% conv.
internet splitter31K/yr -10.6%7.1% conv.
rj45 splitter22K/yr -15.2%3.6% conv.
lan splitter15K/yr -7.5%6.9% conv.
ethernet switch 2 port18K/yr -25.2%6.3% conv.
either network splitter15K/yr -9.9%6.8% conv.
ethernet port splitter14K/yr -3.0%5.9% conv.
cat 6 splitter14K/yr -10.7%7.3% conv.

All search terms

Top ethernet splitter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

LIEZHUA Gigabit Ethernet Splitter 1 to 2 - Network Splitter with USB Power Cable RJ45 Internet Adapter 1000Mbps High Speed for Cat 5/5e/6/7/8 Cable [2 Devices Networked Simultaneously]

LIEZHUA$16.504.4★1,699 rev

TP-Link TL-SG105 5 Port Gigabit Unmanaged Ethernet Switch Network Hub Ethernet Splitter Plug & Play Fanless Metal Design Shielded Ports Traffic Optimization

TP-Link$13.494.7★129,160 rev

TP-Link Ethernet Splitter 1 to 2 1000 Mbps High Speed Dual-Port Internet Splitter Compatible w/ Cat8/7/6/5e/5 USB-C & Ethernet Cables Included Aluminum Case Plug and Play for Routers & More EH210

TP-Link$13.504.6★94 rev

NETGEAR 5-Port Gigabit Ethernet Unmanaged Essentials Switch (GS305) - Home Network Hub Office Ethernet Splitter Plug-and-Play Silent Operation Desktop or Wall Mount

NETGEAR$14.164.8★54,049 rev

Ethernet Splitter Adapter 1 to 2 Port Supports Cat5 Cat5e Cat6 Cat7 Cables - 2 Pack

ZDQCB$9.673.7★903 rev

Newest

by launch date

TP-Link Ethernet Splitter 1 to 2 1000 Mbps High Speed Dual-Port Internet Splitter Compatible w/ Cat8/7/6/5e/5 USB-C & Ethernet Cables Included Aluminum Case Plug and Play for Routers & More EH210

TP-Link$13.5094 rev

5mo ago

NEWCARE Gigabit Ethernet Splitter 1 to 4 with 3.3ft LAN Cable 1000Mbps High Speed 1 in 4 Out RJ45 Multi Port Internet Splitter for Cat5e/6/7/8 4 Devices Simultaneously Networking Plug & Play

NEWCARE$19.5687 rev

6mo ago

Gigabit Ethernet Splitter 1 to 2 LAN Cable Splitters High Speed 1000Mbps RJ45 Ethernet Switch with USB C Power Cable for Cat5/5e/6/7/8 Cable

YOFEEPOP$12.7688 rev

11mo ago

Gigabit Ethernet Splitter 1 to 2 High Speed 1000Mbps with 3.3ft LAN Cable NEWCARE 1 in 2 Out Dual RJ45 Port Internet Splitter for Cat5/5e/6/7/8 Plug and Play 2 Devices Simultaneously Networking

NEWCARE$14.55257 rev

12mo ago

Gigabit Ethernet Splitter 1 to 2 High Speed(2 Devices Simultaneously Networking) 1000Mbps Internet Splitters 1 in 2 out LAN Splitter with USB Power Cable RJ45 Splitters for Cat5/5e/6/7/8 Cable

Pushua$10.81346 rev

1y ago

What buyers say about ethernet splitter

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product16%

“Works as it should”

Value For Money13%

“Amazing value”

Connectivity-Overall13%

“Great price and very easy to connect”

Quality-Overall11%

“The build quality is excellent”

Assembly/Installation8%

“Easy to set up”

Socket/Port/Plug6%

“has held up really well with all the ports being used”

Ease Of Use4%

“Simple to use”

Functionality-Overall3%

“the unit works with no issues”

Data Transfer Speed3%

“Works great, fast speed easy to set up”

Durability2%

“durable”

What buyers complain about

Connectivity-Overall14%

“Kept disconnecting”

Durability14%

“Item broke within a month of use”

Functionality-Overall13%

“Doesnt function properly”

Quality-Overall8%

“Garbage quality, garbage product”

Size-Overall6%

“The box Is small”

Socket/Port/Plug4%

“One of the 5 ports does not work”

Data Transfer Speed4%

“Slow speeds”

Advertised Vs Actual Product3%

“False advertisement”

Signal Strength2%

“will not transmit any signal”

Product Condition2%

“Used, not new”

Top return reasons

Connectivity-Overall26%

Functionality-Overall24%

Compatibility-Overall16%

Socket/Port/Plug6%

Size-Overall6%

Value For Money5%

Defective Material/Parts4%