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Ethernet Cable 12 Ft

Fail

Prices span $6.34–$14.67, mostly outside the sweet spot, so Ethernet Cable 12 Ft is a Fail.

Flapen Score
33
33 / 100
Ranks 7,120 of 8,347 Electronics niches · −10 vs the category median of 43
Market size
$49K/yr25K searches / yr
90-day growth
-10.6%search demand this quarter
Competition
78%top-5 click share · 9 brands · 48 sellers

Flapen Score

Ethernet Cable 12 Ft against its category

The dotted line is the Electronics average. Past it, Ethernet Cable 12 Ft is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ethernet Cable 12 Ft market on Amazon at a glance

Shoppers on Amazon United States searched for Ethernet Cable 12 Ft 25K times last year and spent an estimated $49K. The top 5 brands take 86% of clicks. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 19.9% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
-10.6%
Conversion, latest week
19.9%
Market size, estimated
$49Ka year
Peak month
August1.3× the quietest month
Top search term
ethernet cable 12 ft9K searches a year

02 · Price

A sale here is worth $9.81.

Listings sell for $9.81 on average, from $6.34 to $14.67. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $9.81 that is $2K to $5K a year per listing.

Average price
$9.81under the $15 to $100 sweet spot
Price range
$6.34–$14.67
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$2K–$5K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #32 within Ethernet Cables. It carries 23,580 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
8.3%
Average rank
#32in Ethernet Cables
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
23,580per listing
Listings tracked
12

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Products

Top Ethernet Cable 12 Ft products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

9 rising

Sellers

48

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

9%

  • Brand 125%
  • Brand 224%
  • Brand 320%
  • Brand 49%
  • Brand 58%
  • Brand 65%
  • Open — no brand owns it (3 brands, 9%)

Demand

Ethernet Cable 12 Ft search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Spike '24Prime Day '25Spike '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Ethernet Cable 12 Ft search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ethernet cable 12 ft9K/yr
  • 12 ft ethernet cable6K/yr
  • 12ft ethernet cable4K/yr
  • 12 foot ethernet cable4K/yr
  • 12 ethernet cable3K/yr

Reviews and returns

What reviews say buyers love and hate about Ethernet Cable 12 Ft

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Connectivity-Overall”
1.7%of orders come back
“Frequently drops connection”
A buyer, on “Connectivity-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Ethernet Cable 12 Ft questions

Answered from the same tracked data.