Esp32 Cam
FailShoppers spend an estimated $74K a year here, so Esp32 Cam is a Fail.
- Flapen Score
- 46 / 100Top 37% of 8,347 Electronics niches · +3 vs the category median of 4346
- Market size
- $74K/yr124K searches / yr
- 90-day growth
- +3.9%search demand this quarter
- Competition
- 69%top-5 click share · 8 brands · 11 sellers
Flapen Score
Esp32 Cam against its category
The dotted line is the Electronics average. Past it, Esp32 Cam is stronger. Inside it, weaker.
Market
The Esp32 Cam market on Amazon at a glance
Shoppers on Amazon United States searched for Esp32 Cam 124K times last year and spent an estimated $74K. The top 5 brands take 92% of clicks. Demand peaks in Feb–Apr–May. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 3.0% of those searches ended in a purchase.
Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.
- Searches, last 12 months
- 124K
- Growth, 90 days vs prior 90
- +3.9%
- Conversion, latest week
- 3.0%
- Market size, estimated
- $74Ka year
- Peak month
- May2.0× the quietest month
- Top search term
- esp32 cam61K searches a year
02 · Price
A sale here is worth $19.98.
Listings sell for $19.98 on average, from $9.83 to $34.91. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $19.98 that is $5K to $10K a year per listing.
- Average price
- $19.98inside the $15 to $100 sweet spot
- Price range
- $9.83–$34.91
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$10K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.4% of listings are out of stock. The average listing ranks #510 within Single Board Computers. It carries 228 reviews at 3.99 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 16.4%
- Average rank
- #510in Single Board Computers
- Average rating
- 3.99 starsAmazon United States average 4.42 stars
- Average reviews
- 228per listing
- Listings tracked
- 16
04 · Newcomers
1 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Esp32 Cam products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Seeed Studio XIAO ESP32 S3 Sense - 2.4GHz Wi-Fi BLE 5.0 OV2640 Camera Sensor Digital Microphone 8MB PSRAM 8MB Flash Battery Charge Supported Rich Interface IoT Embedded ML
- Price
- $23.36
- Rating
- 4.1/5
- Reviews
- 296
- Age
- 3y ago

Hosyond 2Pcs ESP32-CAM Wireless WiFi+Bluetooth Development Board with OV Camera Module Compatible with Arduino
- Price
- $15.79
- Rating
- 4.4/5
- Reviews
- 376
- Age
- 4y ago

HiLetgo 2pcs ESP32-CAM Camera Module ESP32-S OV2640 2MP Camera Development Board + Micro USB to Serial Port CH340C 4.75V-5.25V Wireless WiFi Bluetooth with TF Card Slot for Arduino Raspberry Pi
- Price
- $18.62
- Rating
- 3.9/5
- Reviews
- 161
- Age
- 7y ago

Freenove ESP32-S3 ESP32 S3 CAM Board Dual-core 32-bit 240 MHz Microcontroller Onboard Camera Wireless Python C Code Example Projects Tutorial
- Price
- $19.73
- Rating
- 4.3/5
- Reviews
- 447
- Age
- 3y ago

2-Pack ESP32 CAM Development Board for ESP32-CAM MB WiFi/Bluetooth Development Board DC 5V Dual Core Development Board with 2.4G Antennas IPEX OV2640 Camera TF Card Module
- Price
- $25.05
- Rating
- 4.0/5
- Reviews
- 23
- Age
- 11mo ago
Trending
estimated 90-day click momentum
FORIOT 3Pcs ESP32-S3-CAM Development Board with OV3660 Camera ESP32-S3-WROOM N16R8 Module with Dual Type-C Interface Support Wi-Fi and Bluetooth MCU Microcontroller for IoT DIY and AI Project
- Price
- $34.91
- Rating
- 3.7/5
- Reviews
- 6
- Age
- 6mo ago

2 Pcs ESP32 CAM Development Board OV3660 Camera for ESP32-CAM MB Type-C WiFi/Bluetooth Development Board DC 5V Dual Core Development Board with 2.5G Antennas IPEX TF Card Module
- Price
- $23.91
- Rating
- 3.8/5
- Reviews
- 57
- Age
- 9mo ago

ESP32-S3-CAM Development Board with OV3660 Camera 16MB Flash 8MB PSRAM ESP32-S3-WROOM N16R8 Module with Dual USB-C WiFi BT MCU Microcontroller for IoT MicroPython DIY Projects and AI Project
- Price
- $16.17
- Rating
- 3.4/5
- Reviews
- 14
- Age
- 6mo ago

Freenove ESP32-S3 ESP32 S3 CAM Board (16 MB Flash) Dual-core 32-bit 240 MHz Microcontroller Onboard Camera Wireless Python C Code Example Projects Tutorial
- Price
- $21.91
- Rating
- 4.3/5
- Reviews
- 447
- Age
- 3y ago

Freenove ESP32-S3 ESP32 S3 CAM Board Dual-core 32-bit 240 MHz Microcontroller Onboard Camera Wireless Python C Code Example Projects Tutorial
- Price
- $19.73
- Rating
- 4.3/5
- Reviews
- 447
- Age
- 3y ago
Newest
by launch date
FORIOT 3Pcs ESP32-S3-CAM Development Board with OV3660 Camera ESP32-S3-WROOM N16R8 Module with Dual Type-C Interface Support Wi-Fi and Bluetooth MCU Microcontroller for IoT DIY and AI Project
- Price
- $34.91
- Rating
- 3.7/5
- Reviews
- 6
- Age
- 6mo ago

ESP32-S3-CAM Development Board with OV3660 Camera 16MB Flash 8MB PSRAM ESP32-S3-WROOM N16R8 Module with Dual USB-C WiFi BT MCU Microcontroller for IoT MicroPython DIY Projects and AI Project
- Price
- $16.17
- Rating
- 3.4/5
- Reviews
- 14
- Age
- 6mo ago

2 Pcs ESP32 CAM Development Board OV3660 Camera for ESP32-CAM MB Type-C WiFi/Bluetooth Development Board DC 5V Dual Core Development Board with 2.5G Antennas IPEX TF Card Module
- Price
- $23.91
- Rating
- 3.8/5
- Reviews
- 57
- Age
- 9mo ago

2PCS ESP32-CAM Board Aideepen ESP32-CAM-MB Micro USB to Serial Port CH-340G with OV3660 3MP Camera Module Dual Mode Support NodeMCU
- Price
- $19.61
- Rating
- 3.8/5
- Reviews
- 57
- Age
- 10mo ago

ESP32-CAM Board Aideepen ESP32-CAM-MB Micro USB to Serial Port CH-340G with OV3660 3MP Camera Module Dual Mode Support NodeMCU
- Price
- $12.85
- Rating
- 3.8/5
- Reviews
- 57
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
11
Est. top-5 brand share
92%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 100%
Open market
5%
- seeed studio27%
- Aideepen24%
- Hosyond21%
- FREENOVE12%
- HiLetgo8%
- DORHEA3%
- Open — no brand owns it (2 brands, 5%)
Demand
Esp32 Cam search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Apr, May · busiest ÷ quietest = 2.0×
Search terms
Top Esp32 Cam search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- esp32 cam61K/yr
- esp32 camera25K/yr
- esp32-cam18K/yr
- esp32 camera module7K/yr
- esp 32 cam5K/yr
- esp cam3K/yr
- esp32cam3K/yr
- esp32 cam ai thinker3K/yr
Reviews and returns
What reviews say buyers love and hate about Esp32 Cam
We read the reviews and the return reasons for every product selling here.
“Low quality control”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Esp32 Cam questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









