Esp
MaybeProducts sell for $20.76 on average, inside the sweet spot. But the top 5 products take 71% of clicks, so Esp is a Maybe.
- Flapen Score
- 53 / 100Top 13% of 8,347 Electronics niches · +10 vs the category median of 4353
- Market size
- $851K/yr1.7M searches / yr
- 90-day growth
- +11.9%search demand this quarter
- Competition
- 71%top-5 click share · 11 brands · 14 sellers
Flapen Score
Esp against its category
The dotted line is the Electronics average. Past it, Esp is stronger. Inside it, weaker.
Market
The Esp market on Amazon at a glance
Shoppers on Amazon United States searched for Esp 1.7M times last year and spent an estimated $851K. The top 5 brands take 89% of clicks. Demand peaks in Jan–May. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $851K a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- +11.9%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $851Ka year
- Peak month
- January2.7× the quietest month
- Top search term
- esp32893K searches a year
02 · Price
A sale here is worth $20.76.
Listings sell for $20.76 on average, from $9.02 to $55.58. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $20.76 that is $31K to $42K a year per listing.
- Average price
- $20.76inside the $15 to $100 sweet spot
- Price range
- $9.02–$55.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $31K–$42K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #59 within Single Board Computers. It carries 586 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #59in Single Board Computers
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 586per listing
- Listings tracked
- 17
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Esp products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.
Brands
11 falling
Sellers
14
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
9%
- Brand 136%
- Brand 223%
- Brand 321%
- Brand 45%
- Brand 54%
- Brand 62%
- Open — no brand owns it (5 brands, 9%)
Demand
Esp search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, May · busiest ÷ quietest = 2.7×
Search terms
Top Esp search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- esp32893K/yr
- esp535K/yr
- esp 3266K/yr
- esp32 dev board72K/yr
- esp32 development board24K/yr
- esp32 board20K/yr
- esp32 devkit17K/yr
- esp-328K/yr
- esp32 microcontroller6K/yr
- esp32 wifi6K/yr
Reviews and returns
What reviews say buyers love and hate about Esp
We read the reviews and the return reasons for every product selling here.
“Didn't connect :”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Esp questions
Answered from the same tracked data.









