electric adapter
Skip itA small market ($23K/yr) — this niche doesn't clear our bar today.
Avg price
Great$17.62avg listing price — sweet spot $15–$100
Price range
Great$5.73–$57.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Brand share
Great60%top-5 brand share — no brand owns this niche
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-0.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad10,017.24avg incumbent reviews — the moat a new listing must climb
Market size
Bad$23K$23K/yr · 26K searches
According to Flapen's Amazon United States niche tracking, electric adapter is a $23K/yr Amazon United States market (26K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Dec. Verdict: Skip it — 48/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
electric adapter market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $26K–$35K
- units × avg price
- Conversion rate
- 5.1%
- Avg BSR
- #63
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 2.1%
- Avg brand age
- 46 months
- Avg seller age
- 181 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
27 falling
Sellers
45
Top-5 brand share
60%
Top 20: 94%
Top-5 click share
44%
Top 20: 85%
Open market
35%
- TESSAN22%
- Anker16%
- NEWVANGA9%
- Ceptics8%
- Plug-in-Solutions6%
- One Beat5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -0.2% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.6×
Top electric adapter search terms
- electric adapter9K/yr
- vietnam plug adapter6K/yr
- vietnam power adapter4K/yr
- international usb charger2K/yr
- universal charger adapter overseas1K/yr
- vietnam travel plug adapter3K/yr
- electric adapters for foreign travel555/yr
Top electric adapter products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Anker Nano Travel Adapter 5-Port Power Adapter with 1 2-Pin AC 2 USB A 2 USB C for 20W Smart Temperature Control Works in 200+ Countries Not a Voltage Converter Travel Essentials (1-Pack)
Anker$22.544.6★3,439 rev
Travel Adapter USB C Universal All in One Worldwide Travel Adapter Fast Charge GaN PD3.0 Type C USB-A Quick Charging Ports Power Converters Wall Charger AC Power Plug Adapter for USA EU UK AUS Black
NEWVANGA$13.454.5★14,348 rev
TESSAN Universal Travel Adapter 28W International Power Adapter with 3 USB C 2 USB A Charging Ports Worldwide Plug Adaptor for US to European UK Italy Ireland New Zealand (Type C G A I)
TESSAN$21.254.7★5,556 rev
TESSAN 2 Pack European Travel Plug Adapter Europe Power Converter 4 Outlets 3 USB(1 USB C PD 20W) Type C International Adaptor to Italy Spain France Portugal Iceland Germany EU Travel Essentials
TESSAN$22.664.7★7,516 rev
US to Vietnam/South Korea Travel Adapter Plug for USA/Universal to Asia Type E (C/F) & A AC Power Plugs Pack of 2
Plug-in-Solutions$12.824.5★326 rev
Newest
by launch date
Hero International Travel Power Adapter Universal Plug for Europe UK US Asia AUS 100+ Countries | 2 USB-C & 1 USB-A
Hero Travel Supply$25.10255 rev
TESSAN Travel Adapter 009 PD 20W Universal Power Adapter 2 USB C 1 USB A Ultra Thin International Plug Adaptor Worldwide Outlet for US to European UK Italy Spain New Zealand (Type C G A I) 1 Pack
TESSAN$18.13224 rev
Anker Nano Travel Adapter 5-Port Power Adapter with 1 2-Pin AC 2 USB A 2 USB C for 20W Smart Temperature Control Works in 200+ Countries Not a Voltage Converter Travel Essentials (1-Pack)
Anker$22.543,439 rev
TESSAN 2 Prong to 3 Prong Outlet Adapter 2 Pack US to Japan Plug Adapter with 4 Outlets 3 USB (1 USB C PD 20W) Outlet Adaptor US to Japan China Mexico Philippines Canada Peru Thailand Vietnam
TESSAN$26.84101 rev
Portable 3 Prong to 2 Prong Outlet Adapter Fireproof 392 3-2 Prong Adapter Converter Heavy Duty Wall Plug Adapter for Household Appliances Industrial 1875W Max 4 Packs
SerBion$7.092,170 rev
Trending
90-day click momentumHero International Travel Power Adapter Universal Plug for Europe UK US Asia AUS 100+ Countries | 2 USB-C & 1 USB-A
Hero Travel Supply$25.104.6★
TESSAN Travel Adapter 009 PD 20W Universal Power Adapter 2 USB C 1 USB A Ultra Thin International Plug Adaptor Worldwide Outlet for US to European UK Italy Spain New Zealand (Type C G A I) 1 Pack
TESSAN$18.134.6★
TESSAN 2 Prong to 3 Prong Outlet Adapter 2 Pack US to Japan Plug Adapter with 4 Outlets 3 USB (1 USB C PD 20W) Outlet Adaptor US to Japan China Mexico Philippines Canada Peru Thailand Vietnam
TESSAN$26.844.5★
PHILIPS 3-Outlet Extender 2 Pack Grounded Wall Tap 3-Prong Adapter Multiple Plug Power Splitter Cruise Essentials Use for Home Office School Dorm UL Listed White SPS1630W/37
Philips$7.954.7★
UGREEN 65W USB C Travel Adapter Foladable Fast GaN Charger with US/UK/EU 3 Plugs 3-Port International Power Adapter for MacBook Air/Pro Dell XPS iPhone 17/16/15 iPad Galaxy S25/S24 Steam Deck
UGREEN$41.234.5★
What buyers say about electric adapter
What buyers praise and complain about, mined from review topics.What buyers love
“Decent quality”
“Fast Charging”
“Love all the USB ports”
“As expected”
“Easy to operate”
“Great for travel”
“Best value”
“Easy setup”
“Perfect size for travel”
“Good design”
What buyers complain about
“Ports failed”
“Broke quickly”
“Doesnt charge as fast as I expected”
“Never worked”
“Not high quality as I thought”
“Small size”
“Not compatible”
“is a bit heavy”
“Very misleading”
“I'm guessing that connection is not working correctly”
Top return reasons
Common questions
- Is electric adapter profitable to sell on Amazon United States?
- The niche generates $23K/yr across 34 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -0.2%. Flapen's verdict: Skip it (48/100).
- How competitive is the electric adapter niche?
- 27 brands and 45 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 60% of demand.
- What do buyers complain about in electric adapter?
- Top complaints mined from reviews: Socket/Port/Plug, Durability, Charging. The return rate is 1.8%.
- When does demand for electric adapter peak?
- Demand peaks in Dec; the busiest month runs 1.6× the quietest.
- What does it cost to enter the electric adapter niche?
- Listings span $5.73–$57.96; the average listing price is $17.62 (sweet spot $15–$100). The average incumbent carries 10,017 reviews — the moat a new listing must climb.