earphones over the ear
Skip itA deep review moat (24,734 avg reviews) — this niche doesn't clear our bar today.
Avg price
Great$46.71avg listing price — sweet spot $15–$100
Brand share
Great52%top-5 brand share — no brand owns this niche
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Price range
Okay$9.99–$204.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.8%return rate — above 5% kills the launch gate
Growth
Okay+4.5%90-day search growth — must beat 0% to launch
Market size
Bad$69K$69K/yr · 42K searches
Review moat
Bad24,734.22avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, earphones over the ear is a $69K/yr Amazon United States market (42K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Dec. Verdict: Skip it — 49/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
earphones over the ear market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $58K–$70K
- units × avg price
- Conversion rate
- 3.5%
- Avg BSR
- #91
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 97%
- Out of stock
- 0.0%
- Avg brand age
- 34 months
- Avg seller age
- 173 days
Competition & brand share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
27 falling
Sellers
120
Top-5 brand share
52%
Top 20: 93%
Top-5 click share
43%
Top 20: 83%
Open market
43%
- PocBuds16%
- Soundcore13%
- bmani11%
- kurdene6%
- Aptkdoe6%
- JLab5%
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — +4.5% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.7×
Top earphones over the ear search terms
- wrap around ear headphones11K/yr
- headphones wrap around ear6K/yr
- bluetooth over ear5K/yr
- over the ear earphones5K/yr
- earhooks3K/yr
- bluetooth over the ear3K/yr
- rizizi wireless earbuds2K/yr
- earphones over the ear2K/yr
- blackweb earbuds2K/yr
- earphones wireless over ear1K/yr
Top earphones over the ear products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PocBuds Bluetooth Headphones Wireless Earbuds 80hrs Playtime Wireless Charging Case Digital Display Sports Ear Buds with Earhook Deep Bass IPX7 Waterproof Over-Ear Earphones for TV Phone Laptop Black
PocBuds$26.014.4★22,118 rev
Soundcore V20i by Anker Open-Ear Headphones Adjustable Ear Hooks Ultra-Comfort Snug Fit Powerful Sound Clear Calls IP55 36H Playtime Bluetooth 5.4 Wireless Earbuds Multipoint Connection
Soundcore$26.284.4★16,761 rev
bmani Ear Buds Wireless Earbuds Bluetooth Headphones with 80H Playtime LED Display Case Over-Ear Hook with Mic Stereo Sound Easy Button Controls Sports Earphones for Running Workout Gym Black
bmani$27.384.4★54,868 rev
kurdene Wireless Earbuds Bluetooth Headphones Sport Over Ear Buds with Deep Bass Sound 60Hrs Playtime Earphones Redesigned Comfort Fit with Earhooks for Running Meeting Workout-Black
kurdene$11.914.3★6,496 rev
Wireless Earbuds 75hrs Bluetooth 5.4 Headphone Sport 2026 Bluetooth Earbuds Stereo Deep Bass Over Ear Bud with Earhooks ENC Noise Cancelling Mic IPX7 Waterproof Earphone for Gym/Running/Workout
Aptkdoe$25.274.3★29,218 rev
Newest
by launch date
Wireless Earbuds Bluetooth Headphones 96H Playtime LED Display Waterproof Built in Mic Deep Bass Sound Secure Over Ear buds Earhooks for iPhone Android Samsung Cell Phones Sport Workout Gaming Running
Orancu$10.27823 rev
Wireless Earbuds Bluetooth 5.4 Headphones Sport Over Ear Buds With ENC Noise Cancelling Mic 48H Wireless Earphone With Earhooks Stereo Deep Bass IP7 Waterproof ear bud for Workout Running Black
Jesebang$22.7825,765 rev
Renmou for Wireless Earbuds Sport Bluetooth 5.4 Headphones Over Ear Buds with Deep Bass Sound 60H Playtime Clear Calls Earphones Redesigned Comfort Fit with Earhooks for Running Meeting Workout
Renmou$9.99374 rev
OHAYO Open Ear Headphones Over Ear Earbuds with Ergonomic Earhook Bluetooth Headphones 5.4 with Smart Digital Display 40H Playtime IPX6 Waterproof Touch Control Operate Fit Cycling Running Workout
OHAYO$29.672,552 rev
Beats Powerbeats Pro 2 - Wireless Noise Cancelling Workout Earbuds with Secure- Fit Earhooks Up to 45-Hour Battery with Charging Case Sweat & Water Resistant Heart Rate Monitoring - Electric Orange
Beats$204.935,074 rev
Trending
90-day click momentumWireless Earbuds Bluetooth Headphones 96H Playtime LED Display Waterproof Built in Mic Deep Bass Sound Secure Over Ear buds Earhooks for iPhone Android Samsung Cell Phones Sport Workout Gaming Running
Orancu$10.274.3★
Sony WH-CH520 Wireless Headphones Bluetooth On-Ear Headset with Microphone and up to 50 Hours Battery Life with Quick Charging Blue
Sony$39.574.5★
Renmou for Wireless Earbuds Sport Bluetooth 5.4 Headphones Over Ear Buds with Deep Bass Sound 60H Playtime Clear Calls Earphones Redesigned Comfort Fit with Earhooks for Running Meeting Workout
Renmou$9.994.3★
Ortizan Open Ear Headphones Bluetooth 5.3 Wireless Air Conduction Headphones Sport Earbuds Premium Sound IPX6 Waterproof Clear Call 19g Lightweight Earphones for Running Cycling Workouts (Black)
Ortizan$25.634.3★
Soundcore by Anker Q20i Hybrid Active Noise Cancelling Headphones Wireless Over-Ear Bluetooth 40H Long ANC Playtime Hi-Res Audio Big Bass Customize via an App Transparency Mode (Black)
Soundcore$40.884.6★
What buyers say about earphones over the ear
What buyers praise and complain about, mined from review topics.What buyers love
“Clear sound”
“Fair price”
“AWESOME QUALITY”
“Very comfortable to wear”
“Noise cancelling works well”
“Battery lasts a long time”
“Very comfortable fit”
“easy charging”
“Comfortable to wear”
“connects quickly”
What buyers complain about
“Breaks easily”
“Not charging”
“Sound Quality is Garbage”
“Constantly disconnecting”
“a low quality product”
“Hard to fit”
“Weird noise”
“Did NOT work”
“Low battery life”
“Volume sucks”
Top return reasons
Common questions
- Is earphones over the ear profitable to sell on Amazon United States?
- The niche generates $69K/yr across 37 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +4.5%. Flapen's verdict: Skip it (49/100).
- How competitive is the earphones over the ear niche?
- 27 brands and 120 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 52% of demand.
- What do buyers complain about in earphones over the ear?
- Top complaints mined from reviews: Durability, Charging, Audio Quality. The return rate is 3.8%.
- When does demand for earphones over the ear peak?
- Demand peaks in Dec; the busiest month runs 1.7× the quietest.
- What does it cost to enter the earphones over the ear niche?
- Listings span $9.99–$204.93; the average listing price is $46.71 (sweet spot $15–$100). The average incumbent carries 24,734 reviews — the moat a new listing must climb.