Earbuds Disguised As Ear Plugs

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $152K a year.

Searches, last 12 months

103K

Growth, 90 days vs prior 90

+10.7%

Conversion, latest week

2.5%

Market size, estimated

$152Ka year

Top search term

mipeace work earbuds bluetooth18K searches a year

Listings sell for $58.62 on average, from $12.21 to $142.51. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $58.62 that is $6K to $15K a year per listing.

Average price

$58.62inside the $15 to $100 sweet spot

Price range

$12.21–$142.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$6K–$15K

Returns

2.8%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #412 within Headphones & Earbuds. It carries 5,036 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

4.2%

Average rank

#412in Headphones & Earbuds

Average rating

4.19 starsAmazon United States average 4.42 stars

Average reviews

5,036per listing

Listings tracked

28

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

36 months