Skip to content
36

dsl modem

Skip it

High returns (10.9%) — this niche doesn't clear our bar today.

Market size 22Growth 20Conversion 12Competition 56Returns 4Price range 31Avg price 75Brand share 30Review moat 44Quality gap 89

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Avg price

Great$99.38

avg listing price — sweet spot $15–$100

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,074.04

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$31.36–$251.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Market size

Bad$86K

$86K/yr · 93K searches

Growth

Bad-10.7%

90-day search growth — must beat 0% to launch

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Returns

Bad10.9%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, dsl modem is a $86K/yr Amazon United States market (93K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Aug. Verdict: Skip it — 36/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

dsl modem market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$149K–$199K
units × avg price
Conversion rate
0.9%
Avg BSR
#354
Page quality
0%
Prime
65%
Sponsored
58%
Out of stock
5.7%
Avg brand age
73 months
Avg seller age
155 days

Competition & brand share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

115

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

51%

Top 20: 93%

Open market

9%

  • CenturyLink47%
  • ZYXEL12%
  • NETGEAR11%
  • Generic11%
  • ScreenBeam7%
  • TP-Link4%
  • Open — no brand owns it (3 brands, 9%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.7% search growth over the last 90 days.
4K3KSpike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.8×

Top dsl modem search terms

  • dsl modem28K/yr
  • centurylink modem15K/yr
  • dsl modem router combo12K/yr
  • century link modem/router5K/yr
  • dsl5K/yr
  • centurylink compatible modem3K/yr
  • c4000 modem5K/yr
  • dsl router4K/yr
  • centurylink modem router combo5K/yr
  • brightspeed compatible modem4K/yr
All search terms

Top dsl modem products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$4K10%$9K15%$13K20%$17K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about dsl modem

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation21%

“Easy Install”

Connectivity-Overall18%

“easy to connect”

Value For Money10%

“affordable price”

Quality-Overall8%

“Excellent product”

Data Transfer Speed5%

“so far so good excellent speed and works great”

Software/Application4%

“love the app”

Signal Strength4%

“Good signal strength”

Advertised Vs Actual Product4%

“As advertised”

Compatibility-Overall3%

“great compatibility”

Range3%

“Easy set up and good range”

What buyers complain about

Connectivity-Overall23%

“Connectivity issues”

Durability9%

“after 2 month use”

Functionality-Overall8%

“Stopped working”

Assembly/Installation7%

“Very tricky to set up”

Quality-Overall5%

“Poor quality”

Signal Strength5%

“Poor signals”

Technical Support4%

“Can't get tech support without paying for it”

Product Condition3%

“was given used”

Software/Application3%

“the app is USELESS”

Value For Money3%

“A bit pricey”

Top return reasons

Connectivity-Overall42%
Compatibility-Overall24%
Functionality-Overall8%
Value For Money5%
Product Condition3%
Advertised Vs Actual Product2%
Signal Strength2%
Assembly/Installation2%
Defective Material/Parts2%
Range2%

Common questions

Is dsl modem profitable to sell on Amazon United States?
The niche generates $86K/yr across 26 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -10.7%. Flapen's verdict: Skip it (36/100).
How competitive is the dsl modem niche?
9 brands and 115 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in dsl modem?
Top complaints mined from reviews: Connectivity-Overall, Durability, Functionality-Overall. The return rate is 10.9% — above our launch gate.
When does demand for dsl modem peak?
Demand peaks in Aug; the busiest month runs 1.8× the quietest.
What does it cost to enter the dsl modem niche?
Listings span $31.36–$251.87; the average listing price is $99.38 (sweet spot $15–$100). The average incumbent carries 2,074 reviews — the moat a new listing must climb.