- Flapen Score
- 46 / 100Top 37% of 8,347 Electronics niches · +3 vs the category median of 4346
- Market size
- $780K/yr522K searches / yr
- 90-day growth
- -4.5%search demand this quarter
- Competition
- 50%top-5 click share · 4 brands · 16 sellers
Flapen Score
Dmr Radio against its category
The dotted line is the Electronics average. Past it, Dmr Radio is stronger. Inside it, weaker.
Market
The Dmr Radio market on Amazon at a glance
Shoppers on Amazon United States searched for Dmr Radio 522K times last year and spent an estimated $780K. All 4 brands take every click. Demand peaks in Nov. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 522K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $780K a year.
- Searches, last 12 months
- 522K
- Growth, 90 days vs prior 90
- -4.5%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $780Ka year
- Peak month
- November1.8× the quietest month
- Top search term
- dmr radio128K searches a year
02 · Price
A sale here is worth $94.51.
Listings sell for $94.51 on average, from $50.75 to $285.39. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $94.51 that is $24K to $47K a year per listing.
- Average price
- $94.51inside the $15 to $100 sweet spot
- Price range
- $50.75–$285.39
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $24K–$47K
- Returns
- 4.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #426 within Portable Audio & Video. It carries 112 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 2.4%
- Average rank
- #426in Portable Audio & Video
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 112per listing
- Listings tracked
- 25
04 · Newcomers
15 of last year's 19 launches cleared the first-year sales bar.
19 products launched here in the last 12 months. 15 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 19
- Successful launches
- 15Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Dmr Radio products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
BAOFENG DM32 DM-32UV DMR Radio | Walkie Talkies Long Range| ham Radio 1PCS
- Price
- $72.29
- Rating
- 4.4/5
- Reviews
- 241
- Age
- 10mo ago

baofeng DM32 Radio DMR Ham Radio Handheld Long Range Walkie Talkies Rechargeable 2500/3800mAh Battery GPS DM-32UV Digital Emergency NOAA Weather 5RM Tactical Radio for Survival Gear Hunting
- Price
- $69.43
- Rating
- 4.2/5
- Reviews
- 67
- Age
- 7mo ago

BAOFENG DM32 DM-32UV DMR Radio | Walkie Talkies Long Range| ham Radio 1PCS
- Price
- $68.60
- Rating
- 4.4/5
- Reviews
- 241
- Age
- 9mo ago

BAOFENG DM-32 DM32 DMR 10W Ham 2 Way Radio GPS Matching Writing Frequency Satellite Positioning Type-C DM32(1PC)
- Price
- $76.68
- Rating
- 4.3/5
- Reviews
- 213
- Age
- 1y ago

Ham Radio BAOFENG DM32 DMR Radio Handheld Rechargeable Walkie Talkies Long Range DM32UV 5RM Two Way Radio NOAA Weather Radio with GPS Copy Frequency 2500mAh Battery USB-C Charging with Radio Holster
- Price
- $59.38
- Rating
- 4.5/5
- Reviews
- 232
- Age
- 11mo ago
Trending
estimated 90-day click momentum
BAOFENG Radio DM32 DMR Ham Radio Handheld Rechargeable Walkie Talkies Long Range DM32UV 5RM Two Way Radio NOAA Weather Radio with GPS Copy Frequency 2500mAh Battery USB-C Charging with Radio Holster
- Price
- $54.25
- Rating
- 4.5/5
- Reviews
- 232
- Age
- 4mo ago

Baofeng Ham Radio DM32 DMR Radio Handheld Rechargeable Walkie Talkies Long Range DM32UV 5RM Two Way Radio NOAA Weather Radio with GPS Copy Frequency 3800mAh Battery USB-C Charging with Radio Holster
- Price
- $67.51
- Rating
- 4.4/5
- Reviews
- 16
- Age
- 6mo ago

BAOFENG DM32 DMR Radio Ham Radio Walkie Talkies Long Range Digital DM-32UV 10W GPS Emergency NOAA Weather Tactical UV-5R 5RM Two-Way Radio with Earpiece Programming Cable for Survival Hunting Gear
- Price
- $50.75
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 4mo ago

BAOFENG DM32 DMR Radio Ham Radio Handheld 10W Long Range Rechargeable Two Way Radio Walkie Talkies GPS DM-32UV Digital NOAA Weather Radio with Programming Cable for Hunting Survival Gear 2Pack
- Price
- $132.72
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 6mo ago

baofeng DM32 Radio DMR Ham Radio Handheld Long Range Walkie Talkies Rechargeable 2500/3800mAh Battery GPS DM-32UV Digital Emergency NOAA Weather 5RM Tactical Radio for Survival Gear Hunting
- Price
- $69.43
- Rating
- 4.2/5
- Reviews
- 67
- Age
- 7mo ago
Newest
by launch date
BAOFENG Radio DM32 DMR Ham Radio Handheld Rechargeable Walkie Talkies Long Range DM32UV 5RM Two Way Radio NOAA Weather Radio with GPS Copy Frequency 2500mAh Battery USB-C Charging with Radio Holster
- Price
- $54.25
- Rating
- 4.5/5
- Reviews
- 232
- Age
- 4mo ago

BAOFENG DM32 DMR Radio Ham Radio Walkie Talkies Long Range Digital DM-32UV 10W GPS Emergency NOAA Weather Tactical UV-5R 5RM Two-Way Radio with Earpiece Programming Cable for Survival Hunting Gear
- Price
- $50.75
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 4mo ago

BAOFENG DM32 DMR Radio Ham Radio Handheld 10W Long Range Rechargeable Two Way Radio Walkie Talkies GPS DM-32UV Digital NOAA Weather Radio with Programming Cable for Hunting Survival Gear 2Pack
- Price
- $132.72
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 6mo ago

Baofeng Ham Radio DM32 DMR Radio Handheld Rechargeable Walkie Talkies Long Range DM32UV 5RM Two Way Radio NOAA Weather Radio with GPS Copy Frequency 3800mAh Battery USB-C Charging with Radio Holster
- Price
- $67.51
- Rating
- 4.4/5
- Reviews
- 16
- Age
- 6mo ago

baofeng DM32 Radio DMR Ham Radio Handheld Long Range Walkie Talkies Rechargeable 2500/3800mAh Battery GPS DM-32UV Digital Emergency NOAA Weather 5RM Tactical Radio for Survival Gear Hunting
- Price
- $69.43
- Rating
- 4.2/5
- Reviews
- 67
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
16
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
50%
Top 20: 96%
Open market
0%
- BAOFENG97%
- Radioddity2%
- radtel1%
- KITOOPS1%
- Open — no brand owns it (0%)
Demand
Dmr Radio search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.8×
Search terms
Top Dmr Radio search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dmr radio128K/yr
- baofeng dm32132K/yr
- dm3239K/yr
- dm32uv24K/yr
- baofeng dm-32uv25K/yr
- dmr24K/yr
- dm-32uv19K/yr
- dmr mobile radio18K/yr
- dm 32uv14K/yr
- baofeng dmr17K/yr
Reviews and returns
What reviews say buyers love and hate about Dmr Radio
We read the reviews and the return reasons for every product selling here.
“The software to program it was poor”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dmr Radio questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









