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Diwali Backdrop

Fail

Shoppers spend an estimated $0 a year here, so Diwali Backdrop is a Fail.

Flapen Score
25
25 / 100
Ranks 8,052 of 8,347 Electronics niches · −18 vs the category median of 43
Market size
$0/yr163K searches / yr
90-day growth
+17.7%search demand this quarter
Competition
85%top-5 click share · 8 brands · 10 sellers

Flapen Score

Diwali Backdrop against its category

The dotted line is the Electronics average. Past it, Diwali Backdrop is stronger. Inside it, weaker.

25Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Diwali Backdrop market on Amazon at a glance

Shoppers on Amazon United States searched for Diwali Backdrop 163K times last year and spent an estimated $0. The top 5 brands take 85% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 25 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
163K
Growth, 90 days vs prior 90
+17.7%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
October213.0× the quietest month
Top search term
diwali backdrop74K searches a year

02 · Price

A sale here is worth $10.47.

Listings sell for $10.47 on average, from $6.48 to $15.91. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $10.47 that is $0 to $1K a year per listing.

Average price
$10.47under the $15 to $100 sweet spot
Price range
$6.48–$15.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
24.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 31.7% of listings are out of stock. The average listing ranks #16,053 within Lighting & Studio. It carries 91 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
100%
Out of stock, average day
31.7%
Average rank
#16,053in Lighting & Studio
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
91per listing
Listings tracked
8

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 15 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
15 months

Products

Top Diwali Backdrop products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

10

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

15%

  • Brand 120%
  • Brand 216%
  • Brand 315%
  • Brand 413%
  • Brand 510%
  • Brand 610%
  • Open — no brand owns it (2 brands, 15%)

Demand

Diwali Backdrop search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Spike '25Spike '26DecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 213.0×

Search terms

Top Diwali Backdrop search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • diwali backdrop74K/yr
  • diwali backdrop decoration24K/yr
  • diwali banner21K/yr
  • happy diwali banner36K/yr
  • happy diwali backdrop8K/yr

Reviews and returns

What reviews say buyers love and hate about Diwali Backdrop

We read the reviews and the return reasons for every product selling here.

24.9%of orders come back

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

10 topics

NegativePositive

FAQ

Common Diwali Backdrop questions

Answered from the same tracked data.