Desktop Computers

Shoppers searched for this 4.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20.4M a year.

Searches, last 12 months

4.4M

Growth, 90 days vs prior 90

-1.3%

Conversion, latest week

0.9%

Market size, estimated

$20.4Ma year

Peak month

December2.1× the quietest month

Top search term

all in one desktop computer1.3M searches a year

Listings sell for $535.22 on average, from $129.06 to $1098.31. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $535.22 that is $134K to $268K a year per listing.

Average price

$535.22above the $15 to $100 sweet spot

Price range

$129.06–$1098.31

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

$134K–$268K

Returns

2.6%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 39% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #121 within Computers & Tablets. It carries 218 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

39%

Out of stock, average day

13.7%

Average rank

#121in Computers & Tablets

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

218per listing

Listings tracked

70

37 products launched here in the last 12 months. 36 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

37

Successful launches

36Amazon's first-year sales bar

Average brand age

36 months