Dell Displaylink
FailDemand is soft, at -57.6% this quarter, so Dell Displaylink is a Fail.
- Flapen Score
- 28 / 100Ranks 7,825 of 8,347 Electronics niches · −15 vs the category median of 4328
- Market size
- $59K/yr10K searches / yr
- 90-day growth
- -57.6%search demand this quarter
- Competition
- 92%top-5 click share · 4 brands · 164 sellers
Flapen Score
Dell Displaylink against its category
The dotted line is the Electronics average. Past it, Dell Displaylink is stronger. Inside it, weaker.
Market
The Dell Displaylink market on Amazon at a glance
Shoppers on Amazon United States searched for Dell Displaylink 10K times last year and spent an estimated $59K. All 4 brands take every click. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 28 out of 100, a Fail.
01 · Demand
An estimated 4.3% of those searches ended in a purchase.
Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -57.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.
- Searches, last 12 months
- 10K
- Growth, 90 days vs prior 90
- -57.6%
- Conversion, latest week
- 4.3%
- Market size, estimated
- $59Ka year
- Peak month
- October2.9× the quietest month
- Top search term
- dell universal dock4K searches a year
02 · Price
A sale here is worth $135.65.
Listings sell for $135.65 on average, from $32.77 to $209.66. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $135.65 that is $0 to $14K a year per listing.
- Average price
- $135.65above the $15 to $100 sweet spot
- Price range
- $32.77–$209.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$14K
- Returns
- 3.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #92 within Docking Stations. It carries 1,336 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #92in Docking Stations
- Average rating
- 4.31 starsAmazon United States average 4.42 stars
- Average reviews
- 1,336per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Dell Displaylink products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
164
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
92%
Top 20: 100%
Open market
0%
- Brand 187%
- Brand 26%
- Brand 34%
- Brand 44%
- Open — no brand owns it (0%)
Demand
Dell Displaylink search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 2.9×
Search terms
Top Dell Displaylink search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dell universal dock4K/yr
- dell display link docking stations4K/yr
- dell dock station for laptop2K/yr
Reviews and returns
What reviews say buyers love and hate about Dell Displaylink
We read the reviews and the return reasons for every product selling here.
“Stopped working within a month”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dell Displaylink questions
Answered from the same tracked data.









