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Cute Mouse

Fail

Buyers convert on only 0.7% of searches, so Cute Mouse is a Fail.

Flapen Score
45
45 / 100
Top 41% of 8,347 Electronics niches · +2 vs the category median of 43
Market size
$81K/yr639K searches / yr
90-day growth
-8.8%search demand this quarter
Competition
35%top-5 click share · 23 brands · 96 sellers

Flapen Score

Cute Mouse against its category

The dotted line is the Electronics average. Past it, Cute Mouse is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cute Mouse market on Amazon at a glance

Shoppers on Amazon United States searched for Cute Mouse 639K times last year and spent an estimated $81K. The top 5 brands take 68% of clicks. Demand peaks in Aug. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 639K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81K a year.

Searches, last 12 months
639K
Growth, 90 days vs prior 90
-8.8%
Conversion, latest week
0.7%
Market size, estimated
$81Ka year
Peak month
August1.5× the quietest month
Top search term
cute mouse160K searches a year

02 · Price

A sale here is worth $18.76.

Listings sell for $18.76 on average, from $8.94 to $51.96. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $18.76 that is $0 to $2K a year per listing.

Average price
$18.76inside the $15 to $100 sweet spot
Price range
$8.94–$51.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #323 within Keyboards, Mice & Accessories. It carries 3,853 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
1.4%
Average rank
#323in Keyboards, Mice & Accessories
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
3,853per listing
Listings tracked
52

04 · Newcomers

2 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
2Amazon's first-year sales bar
Average brand age
40 months

Products

Top Cute Mouse products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

23 flat

Sellers

96

Top-5 brand share

68%

Top 20: 98%

Top-5 click share

35%

Top 20: 72%

Open market

26%

  • Brand 126%
  • Brand 216%
  • Brand 314%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Cute Mouse search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KPrime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.5×

Search terms

Top Cute Mouse search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cute mouse160K/yr
  • cute wireless mouse118K/yr
  • wireless mouse cute57K/yr
  • cute computer mouse51K/yr
  • mouse cute33K/yr
  • kawaii mouse25K/yr
  • cute mouse wireless31K/yr
  • cute bluetooth mouse19K/yr
  • fun wireless mouse16K/yr
  • cute mouse for laptop15K/yr

Reviews and returns

What reviews say buyers love and hate about Cute Mouse

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Color”
15%of negative reviews mention “Durability”
2.6%of orders come back
“Breaks Immediately”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Cute Mouse questions

Answered from the same tracked data.