Is cr2 battery profitable to sell on Amazon United States?

The niche generates $2.5M/yr across 9 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +9.6%. Flapen's verdict: Skip it (48/100).

How competitive is the cr2 battery niche?

9 brands and 50 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 91% of demand.

What do buyers complain about in cr2 battery?

Top complaints mined from reviews: Battery Life, Durability, Charging. The return rate is 0.8%.

When does demand for cr2 battery peak?

Demand peaks in Oct–Nov; the busiest month runs 1.6× the quietest.

What does it cost to enter the cr2 battery niche?

Listings span $4.17–$14.22; the average listing price is $8.49 (sweet spot $15–$100). The average incumbent carries 7,427 reviews — the moat a new listing must climb.

cr2 battery

Skip it

Prices mostly outside the sweet spot ($4.17–$14.22) — this niche doesn't clear our bar today.

Conversion

Incredible26.7%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Market size

Incredible$2.5M

$2.5M/yr · 1.1M searches

Growth

Okay+9.6%

90-day search growth — must beat 0% to launch

Brand share

Bad91%

top-5 brand share — brand-locked demand

Avg price

Bad$8.49

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad7,427.33

avg incumbent reviews — the moat a new listing must climb

Competition

Bad91%

top-5 click share — a locked-up shelf

Price range

Bad$4.17–$14.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, cr2 battery is a $2.5M/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 48/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

cr2 battery market data

Units sold / yr: 300K–400K; avg 30,000–40,000/product
Revenue / yr: $2.5M–$3.4M; units × avg price
Conversion rate: 26.7%
Avg BSR: #57
Page quality: 0%
Prime: 100%
Sponsored: 89%
Out of stock: 1.0%
Avg brand age: 61 months
Avg seller age: 169 days

Competition & brand share

The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

Energizer35%
Amazon Basics26%
DURACELL17%
POWEROWL9%
Enegitech5%
XUNIUZERO3%
Open — no brand owns it (3 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.6% search growth over the last 90 days.

Peak months: Oct, Nov · busiest ÷ quietest = 1.6×

Open Trend

Top cr2 battery search terms

cr2 battery565K/yr +7.5%24.1% conv.
cr2114K/yr -2.3%22.5% conv.
cr2 3v lithium battery98K/yr +5.5%28.0% conv.
cr2 batteries78K/yr +2.9%20.9% conv.
cr2 lithium battery50K/yr -3.1%24.1% conv.
cr2 3v battery41K/yr +11.1%26.1% conv.
cr2 3v30K/yr +23.8%26.1% conv.
range finder battery25K/yr +88.2%27.2% conv.
cr2 battery lithium23K/yr -4.2%23.4% conv.
rangefinder batteries11K/yr +92.3%21.7% conv.

All search terms

Top cr2 battery products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Energizer CR2 Lithium Batteries (2 Pack) 3V Photo Battery CR2 3V Battery

Energizer$8.234.8★12,378 rev

Amazon Basics 4-Pack CR2 Lithium Batteries 3 Volt Long Lasting Power Reliable Low Self-Discharge Rate

Amazon Basics$10.234.6★36,461 rev

Duracell CR2 3V Lithium Battery 2 Count (Pack of 1) CR2 Battery Lithium High Power Long-Lasting for Video and Photo Cameras Lighting Equipment and More

DURACELL$10.644.8★13,228 rev

POWEROWL CR2 3V Lithium Battery 6 Pack High Capacity CR15h270 CR 2 C2 3 Volt Batteries Cell Long Lasting Power

POWEROWL$9.714.7★1,857 rev

Enegitech CR2 Batteries 3V CR 2 Lithium Battery for Nest Temperature Sensor Golf Rangefinder Smart Switch Button Pusher Instax Square SQ1/SQ6/SQ40 Non-Rechargeable (CR2 2 Pack)

Enegitech$6.734.7★800 rev

Newest

by launch date

MACORUN CR2 3V Lithium Battery 2 Pack 935mAh Real Capacity Non-Rechargeable CR2 Battery Long Lasting Power CR2 Batteries Low Self-Discharge Rate CR2 Lithium Battery 12-Year Shelf Life

MACORUN$4.1773 rev

8mo ago

XUNIUZERO CR2 3V Lithium Batteries (4-Pack) CR2 3 Volt 1000mAh High Power Battery Long-Lasting for Video and Photo Cameras Lighting Equipment and More

XUNIUZERO$5.44265 rev

1y ago

POWEROWL CR2 3V Lithium Battery 6 Pack High Capacity CR15h270 CR 2 C2 3 Volt Batteries Cell Long Lasting Power

POWEROWL$9.711,857 rev

2y ago

Enegitech CR2 Batteries 3V CR 2 Lithium Battery for Nest Temperature Sensor Golf Rangefinder Smart Switch Button Pusher Instax Square SQ1/SQ6/SQ40 Non-Rechargeable (CR2 2 Pack)

Enegitech$6.73800 rev

2y ago

DURNERGY CR2 Lithium Batteries 10 Pack 3V CR2 Rangefinder Battery CR15H270

DURNERGY$14.22257 rev

2y ago

What buyers say about cr2 battery

What buyers praise and complain about, mined from review topics.

What buyers love

Battery Life26%

“Great Battery for the Price”

Value For Money21%

“Excellent price”

Advertised Vs Actual Product16%

“As described”

Quality-Overall10%

“Overall, this is a high-quality, reliable battery that delivers solid performance”

Durability6%

“solid for everyday use and backups”

Size-Overall6%

“Right size for the item I have”

Ease Of Use2%

“Easy to use”

Sensor2%

“Perfect for a Google Nest sensor”

Range1%

“they work great i use them in my range finder”

Efficiency1%

“Works good, I like them”

What buyers complain about

Battery Life51%

“Poor battery life”

Durability12%

“Die within a few weeks of using”

Charging7%

“don't fit the charger”

Functionality-Overall5%

“They don't work”

Quality-Overall4%

“Garbage”

Size-Overall4%

“DID NOT FIT, as advertised”

Compatibility-Overall2%

“Didn't work for my camera”

Product Condition2%

“Did I buy new batteries or used? Why was I delivered a previously opened battery package? It was closed and taped. How do I know these are new, not used and have full power?”

Value For Money2%

“the costs for a couple batteries is outrageous”

Stiffness1%

“seemed a bit swollen on the tip”

Top return reasons

Size-Overall63%

Functionality-Overall7%

Compatibility-Overall7%

Advertised Vs Actual Product6%

Battery Life5%

Value For Money4%

Product Condition2%

Range1%

Charging1%

Defective Material/Parts1%

Common questions

Is cr2 battery profitable to sell on Amazon United States?: The niche generates $2.5M/yr across 9 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +9.6%. Flapen's verdict: Skip it (48/100).
How competitive is the cr2 battery niche?: 9 brands and 50 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in cr2 battery?: Top complaints mined from reviews: Battery Life, Durability, Charging. The return rate is 0.8%.
When does demand for cr2 battery peak?: Demand peaks in Oct–Nov; the busiest month runs 1.6× the quietest.
What does it cost to enter the cr2 battery niche?: Listings span $4.17–$14.22; the average listing price is $8.49 (sweet spot $15–$100). The average incumbent carries 7,427 reviews — the moat a new listing must climb.

cr2 battery

cr2 battery market data

Competition & brand share

Demand & seasonality

Top cr2 battery search terms

Top cr2 battery products on Amazon

Top sellers

Newest

Trending

What buyers say about cr2 battery

What buyers love

What buyers complain about

Top return reasons

Common questions

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