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Collapsible Backdrop

Fail

An estimated 8.3% of orders come back, so Collapsible Backdrop is a Fail.

Flapen Score
41
41 / 100
Ranks 4,876 of 8,347 Electronics niches · −2 vs the category median of 43
Market size
$297K/yr313K searches / yr
90-day growth
-14.5%search demand this quarter
Competition
38%top-5 click share · 16 brands · 28 sellers

Flapen Score

Collapsible Backdrop against its category

The dotted line is the Electronics average. Past it, Collapsible Backdrop is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Collapsible Backdrop market on Amazon at a glance

Shoppers on Amazon United States searched for Collapsible Backdrop 313K times last year and spent an estimated $297K. The top 5 brands take 83% of clicks. Demand peaks in Feb. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 313K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $297K a year.

Searches, last 12 months
313K
Growth, 90 days vs prior 90
-14.5%
Conversion, latest week
1.3%
Market size, estimated
$297Ka year
Peak month
February1.6× the quietest month
Top search term
self tape backdrop51K searches a year

02 · Price

A sale here is worth $74.62.

Listings sell for $74.62 on average, from $18.08 to $213.80. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $74.62 that is $0 to $7K a year per listing.

Average price
$74.62inside the $15 to $100 sweet spot
Price range
$18.08–$213.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
8.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #2,014 within Lighting & Studio. It carries 2,125 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
2.3%
Average rank
#2,014in Lighting & Studio
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
2,125per listing
Listings tracked
49

04 · Newcomers

4 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
39 months

Products

Top Collapsible Backdrop products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

16 falling

Sellers

28

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

38%

Top 20: 75%

Open market

14%

  • Brand 157%
  • Brand 211%
  • Brand 37%
  • Brand 45%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (10 brands, 14%)

Demand

Collapsible Backdrop search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.6×

Search terms

Top Collapsible Backdrop search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • self tape backdrop51K/yr
  • collapsible backdrop61K/yr
  • portable backdrop38K/yr
  • pop up backdrop28K/yr
  • retractable backdrop21K/yr
  • acting backdrop16K/yr
  • foldable backdrop16K/yr
  • audition backdrop12K/yr
  • pop up backdrop with stand7K/yr
  • pop up photo backdrop6K/yr

Reviews and returns

What reviews say buyers love and hate about Collapsible Backdrop

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Strength”
8.3%of orders come back
“Not Sturdy”
A buyer, on “Strength”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Collapsible Backdrop questions

Answered from the same tracked data.