Is coaxial cable profitable to sell on Amazon United States?

The niche generates $528K/yr across 8 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +8.1%. Flapen's verdict: Skip it (31/100).

How competitive is the coaxial cable niche?

5 brands and 7 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in coaxial cable?

Top complaints mined from reviews: Add-Ons/Attachments, Water Resistance, Functionality-Overall. The return rate is 4.5%.

When does demand for coaxial cable peak?

Demand is steady year-round — the busiest month runs 1.2× the quietest.

What does it cost to enter the coaxial cable niche?

Listings span $5.77–$19.55; the average listing price is $8.99 (sweet spot $15–$100). The average incumbent carries 7,573 reviews — the moat a new listing must climb.

coaxial cable

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size

Good$528K

$528K/yr · 1.2M searches

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Growth

Okay+8.1%

90-day search growth — must beat 0% to launch

Price range

Okay$5.77–$19.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay4.5%

return rate — above 5% kills the launch gate

Avg price

Okay$8.99

avg listing price — sweet spot $15–$100

Review moat

Bad7,572.63

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad86%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, coaxial cable is a $528K/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 31/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

coaxial cable market data

Units sold / yr: 60K–80K; avg 4,000–5,000/product
Revenue / yr: $539K–$719K; units × avg price
Conversion rate: 4.8%
Avg BSR: #3
Page quality: 0%
Prime: 100%
Sponsored: 75%
Out of stock: 0.0%
Avg brand age: 66 months
Avg seller age: 170 days

Competition & brand share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

Nixsto49%
G-PLUG24%
Digoloan11%
energeaster9%
TechDirect6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +8.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.2×

Open Trend

Top coaxial cable search terms

coaxial cable557K/yr +3.1%3.5% conv.
coax cable229K/yr +11.0%3.8% conv.
rg6 coaxial cable100K/yr +18.7%1.6% conv.
tv cable51K/yr +8.9%1.4% conv.
coaxial cable extender40K/yr +2.2%3.2% conv.
cable cord34K/yr +9.0%3.4% conv.
antenna cable24K/yr +31.4%0.9% conv.
coax27K/yr +12.7%0.9% conv.
tv cable wire21K/yr -2.3%1.8% conv.
cable tv18K/yr +27.2%0.2% conv.

All search terms

Top coaxial cable products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Nixsto RG6 Coaxial Cable 3FT 6FT 10FT 15FT 25FT 50FT 100FT Coax Cable Cord with Gold F-Type Connector High Speed Internet Digital TV Aerial for HDTV Satellite Antenna Modem with Extender- 3ft

Nixsto$6.984.7★1,036 rev

G-PLUG 10FT RG6 Coaxial Cable Connectors Set - High-Speed Internet Broadband and Digital TV Aerial Satellite Sky Cable Extension- Weather-Sealed Double Rubber O-Ring and Compression Connectors White

G-PLUG$10.114.7★28,051 rev

Coaxial Cable 3ft/6ft/10ft/15ft/25ft/50ft/60ft/75ft/100ft RG6 Coax Cable

Digoloan$5.774.7★243 rev

energeaster 10FT RG6 Coaxial Cable with F-Type Connector Coax Cable Cord Extender High Speed Internet Indoor Broadband and Digital TV Aerial for Satellite Antenna DVR VCR HDTV White

energeaster$7.074.7★309 rev

Nixsto RG6 Coaxial Cable 3FT 6FT 10FT 15FT 25FT 50FT 100FT Coax Cable Cord with Gold F-Type Connector High Speed Internet Digital TV Aerial for HDTV Satellite Antenna Modem with Extender- 1.5ft

Nixsto$5.864.7★1,036 rev

Newest

by launch date

Coaxial Cable 3ft/6ft/10ft/15ft/25ft/50ft/60ft/75ft/100ft RG6 Coax Cable

Digoloan$5.77243 rev

8mo ago

energeaster 10FT RG6 Coaxial Cable with F-Type Connector Coax Cable Cord Extender High Speed Internet Indoor Broadband and Digital TV Aerial for Satellite Antenna DVR VCR HDTV White

energeaster$7.07309 rev

1y ago

Nixsto RG6 Coaxial Cable 3FT 6FT 10FT 15FT 25FT 50FT 100FT Coax Cable Cord with Gold F-Type Connector High Speed Internet Digital TV Aerial for HDTV Satellite Antenna Modem with Extender- 3ft

Nixsto$6.981,036 rev

1y ago

Nixsto RG6 Coaxial Cable 3FT 6FT 10FT 15FT 25FT 50FT 100FT Coax Cable Cord with Gold F-Type Connector High Speed Internet Digital TV Aerial for HDTV Satellite Antenna Modem with Extender- 1.5ft

Nixsto$5.861,036 rev

1y ago

Nixsto RG6 Coaxial Cable 3FT 6FT 10FT 15FT 25FT 50FT 100FT Coax Cable Cord with Gold F-Type Connector High Speed Internet Digital TV Aerial for HDTV Satellite Antenna Modem with Extender- 15ft

Nixsto$9.861,036 rev

1y ago

What buyers say about coaxial cable

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“Great build quality”

Advertised Vs Actual Product22%

“As advertised”

Connectivity-Overall16%

“Improved my connection”

Efficiency8%

“Super functional for what I needed it for”

Value For Money6%

“Fair deal”

Durability4%

“Durability: Feels tough and made to last”

Size-Overall2%

“Perfect size”

Compatibility-Overall2%

“worked great for my out door antenna”

Assembly/Installation2%

“Easy to attach”

Design-Overall2%

“Built well”

What buyers complain about

Add-Ons/Attachments13%

“Missing Extension Coupler”

Water Resistance13%

“Water intrusion”

Functionality-Overall13%

“Doesnt work”

Value For Money13%

“Waste of money”

Signal Strength13%

“Did not work/pass signal”

Flexibility6%

“Ugh, could have worked with five feet and not been left with five feet of cable that doesnt curl up easily as excess”

Rope/Wire Tangling6%

“Cables are stiff so hard to get in the right place in tight places”

Color4%

“The color even after cooking was just not right”

Top return reasons

Compatibility-Overall26%

Connectivity-Overall16%

Size-Overall15%

Length13%

Functionality-Overall11%

Value For Money6%

Advertised Vs Actual Product3%

Socket/Port/Plug3%

Defective Material/Parts2%

Quality-Overall1%

Common questions

Is coaxial cable profitable to sell on Amazon United States?: The niche generates $528K/yr across 8 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +8.1%. Flapen's verdict: Skip it (31/100).
How competitive is the coaxial cable niche?: 5 brands and 7 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in coaxial cable?: Top complaints mined from reviews: Add-Ons/Attachments, Water Resistance, Functionality-Overall. The return rate is 4.5%.
When does demand for coaxial cable peak?: Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the coaxial cable niche?: Listings span $5.77–$19.55; the average listing price is $8.99 (sweet spot $15–$100). The average incumbent carries 7,573 reviews — the moat a new listing must climb.

coaxial cable

coaxial cable market data

Competition & brand share

Demand & seasonality

Top coaxial cable search terms

Top coaxial cable products on Amazon

Top sellers

Newest

Trending

What buyers say about coaxial cable

What buyers love

What buyers complain about

Top return reasons

Common questions

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