Is chromecast profitable to sell on Amazon United States?

The niche generates $1.3M/yr across 8 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -4.3%. Flapen's verdict: Skip it (42/100).

How competitive is the chromecast niche?

5 brands and 480 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in chromecast?

Top complaints mined from reviews: Software/Application, Functionality-Overall, Value For Money. The return rate is 1.7%.

When does demand for chromecast peak?

Demand peaks in Jan–Nov–Dec; the busiest month runs 4.1× the quietest.

What does it cost to enter the chromecast niche?

Listings span $25.60–$102.98; the average listing price is $51.09 (sweet spot $15–$100). The average incumbent carries 2,133 reviews — the moat a new listing must climb.

chromecast

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Avg price

Great$51.09

avg listing price — sweet spot $15–$100

Price range

Great$25.60–$102.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great$1.3M

$1.3M/yr · 2.3M searches

Returns

Great1.7%

return rate — above 5% kills the launch gate

Review moat

Okay2,132.5

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-4.3%

90-day search growth — must beat 0% to launch

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Competition

Bad91%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals High Price

According to Flapen's Amazon United States niche tracking, chromecast is a $1.3M/yr Amazon United States market (2.3M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

chromecast market data

Units sold / yr: 40K–50K; avg 4,000–5,000/product
Revenue / yr: $2.0M–$2.6M; units × avg price
Conversion rate: 1.1%
Avg BSR: #32
Page quality: 0%
Prime: 75%
Sponsored: 88%
Out of stock: 8.5%
Avg brand age: 33 months
Avg seller age: 153 days

Competition & brand share

The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 rising

Sellers

480

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

ONN54%
IT'S BRAZILIAN20%
Premium Choice Co13%
Born to Love11%
Google3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -4.3% search growth over the last 90 days.

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.1×

Open Trend

Top chromecast search terms

onn streaming device472K/yr +22.0%1.8% conv.
onn 4k pro524K/yr -55.7%1.4% conv.
onn326K/yr +4.9%0.9% conv.
onn 4k+ pro87K/yr >1,000%1.5% conv.
onn tv219K/yr -2.5%0.3% conv.
onn 4k119K/yr -3.2%1.3% conv.
onn 4k pro streaming device77K/yr -5.6%1.3% conv.
onn 4k plus110K/yr -65.7%1.3% conv.
onn 4k streaming device47K/yr +73.2%1.6% conv.
onn tv box65K/yr -10.1%1.0% conv.

All search terms

Top chromecast products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ONN Android TV 4K UHD Streaming Device with Voice Remote Control Google Assistant & High Speed HDMI Cable (100026240) Black

ONN$35.214.5★2,204 rev

ITS BRAZILIAN onn 4K Pro Streaming Device Google TV with Gemini* - Ultra-Fast Streaming Stunning 4K UHD 32GB Storage 3GB RAM Dolby Vision & Atmos Find My Remote with Backlight Ethernet Port

IT'S BRAZILIAN$102.984.5★137 rev

ONN Android TV 2K FHD Streaming Stick with Remote Control & Power Adapter WiFi HDMI Chromecast Built-in

ONN$30.614.2★228 rev

Premium Choice Co Onn 4K Plus Streaming Device with Google TV 16GB Storage 2GB RAM Wi-Fi 6 Dolby Vision & Dolby Atmos Voice Remote 4K UHD

Premium Choice Co$67.854.6★176 rev

Born to Love Baby Hats -Toddler Boy Outfit - Infant Sun Hat - Toddler Baseball Hat Newborn Youth Flat Brim Mesh Trucker Surf SkateBro Fitted Beach Cap Gorros para Bebes (M 2-5 Years Gray)

Born to Love$25.604.8★10,329 rev

Newest

by launch date

onn. 4K Streaming Device with Google TV 8GB Storage 2GB RAM Ultra HD Smart TV Streaming Player Voice Remote with Google Assistant Fast Wi-Fi Streaming HDMI Media Streamer with Dolby Vision

ONN$39.0870 rev

4mo ago

Premium Choice Co Onn 4K Plus Streaming Device with Google TV 16GB Storage 2GB RAM Wi-Fi 6 Dolby Vision & Dolby Atmos Voice Remote 4K UHD

Premium Choice Co$67.85176 rev

5mo ago

ITS BRAZILIAN onn Full HD Streaming Device Google TV - Fast Streaming 8GB Storage 1.5GB RAM Remote with Voice Control

IT'S BRAZILIAN$26.0875 rev

6mo ago

ITS BRAZILIAN onn 4K Pro Streaming Device Google TV with Gemini* - Ultra-Fast Streaming Stunning 4K UHD 32GB Storage 3GB RAM Dolby Vision & Atmos Find My Remote with Backlight Ethernet Port

IT'S BRAZILIAN$102.98137 rev

6mo ago

Google Streamer 4K Fast Streaming Entertainment with Voice Search Remote Watch Movies Shows Live Channels and Netflix in HDR Smart Home Control 32 GB Storage Porcelain

Google$81.303,841 rev

1y ago

What buyers say about chromecast

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Excellent product”

Software/Application16%

“Excellent streaming device”

Assembly/Installation13%

“Easy set up”

Value For Money9%

“Great value”

Ease Of Use7%

“Its awesome handy”

Advertised Vs Actual Product6%

“As advertised”

Compatibility-Overall3%

“Perfect integration with other devices”

Connectivity-Overall2%

“Connections were simple and self explanatory”

Data Transfer Speed2%

“Fast and reliable”

Image/Picture Clarity2%

“great picture quality”

What buyers complain about

Software/Application14%

“Sometimes it'll open a app freeze”

Functionality-Overall9%

“Did not work”

Value For Money7%

“there are cheaper options that are just as good or better”

Connectivity-Overall7%

“had issues connecting to wireless”

Durability6%

“Constantly breaks, barely functions”

Assembly/Installation6%

“it was hard for me to install”

Quality-Overall5%

“Bad quality”

Touch/Button Controls3%

“will not respond to any button presses”

Compatibility-Overall3%

“It is not compatible with my country”

Advertised Vs Actual Product3%

“Now the main issue I had is firstly the box shown in the product image shows a yellow box”

Top return reasons

Compatibility-Overall21%

Connectivity-Overall16%

Functionality-Overall15%

Value For Money10%

Software/Application8%

Advertised Vs Actual Product7%

Defective Material/Parts3%

Constant Reboot Or Restart3%

Product Condition3%

Assembly/Installation2%

Common questions

Is chromecast profitable to sell on Amazon United States?: The niche generates $1.3M/yr across 8 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -4.3%. Flapen's verdict: Skip it (42/100).
How competitive is the chromecast niche?: 5 brands and 480 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in chromecast?: Top complaints mined from reviews: Software/Application, Functionality-Overall, Value For Money. The return rate is 1.7%.
When does demand for chromecast peak?: Demand peaks in Jan–Nov–Dec; the busiest month runs 4.1× the quietest.
What does it cost to enter the chromecast niche?: Listings span $25.60–$102.98; the average listing price is $51.09 (sweet spot $15–$100). The average incumbent carries 2,133 reviews — the moat a new listing must climb.