Catitru

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $176K a year.

Searches, last 12 months

128K

Growth, 90 days vs prior 90

+8.6%

Conversion, latest week

2.8%

Market size, estimated

$176Ka year

Peak month

December4.1× the quietest month

Top search term

groovz wireless earbuds36K searches a year

Listings sell for $49.36 on average, from $20.85 to $101.34. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $49.36 that is $5K to $12K a year per listing.

Average price

$49.36inside the $15 to $100 sweet spot

Price range

$20.85–$101.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$5K–$12K

Returns

2.4%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 31.0% of listings are out of stock. The average listing ranks #920 within Headphones & Earbuds. It carries 7,943 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

31.0%

Average rank

#920in Headphones & Earbuds

Average rating

4.21 starsAmazon United States average 4.42 stars

Average reviews

7,943per listing

Listings tracked

21

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

19 months