Cassette Deck
FailBuyers convert on only 0.5% of searches, so Cassette Deck is a Fail.
- Flapen Score
- 38 / 100Ranks 5,797 of 8,347 Electronics niches · −5 vs the category median of 4338
- Market size
- $224K/yr203K searches / yr
- 90-day growth
- -9.1%search demand this quarter
- Competition
- 51%top-5 click share · 11 brands · 90 sellers
Flapen Score
Cassette Deck against its category
The dotted line is the Electronics average. Past it, Cassette Deck is stronger. Inside it, weaker.
Market
The Cassette Deck market on Amazon at a glance
Shoppers on Amazon United States searched for Cassette Deck 203K times last year and spent an estimated $224K. The top 5 brands take 88% of clicks. Demand peaks in Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 203K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $224K a year.
- Searches, last 12 months
- 203K
- Growth, 90 days vs prior 90
- -9.1%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $224Ka year
- Peak month
- December1.5× the quietest month
- Top search term
- cassette deck77K searches a year
02 · Price
A sale here is worth $235.61.
Listings sell for $235.61 on average, from $20.01 to $596.05. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $235.61 that is $0 to $24K a year per listing.
- Average price
- $235.61above the $15 to $100 sweet spot
- Price range
- $20.01–$596.05
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$24K
- Returns
- 5.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
52% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #23 within Stereo System Components. It carries 713 reviews at 4.19 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 52%
- Prime listings
- 68%
- Out of stock, average day
- 11.5%
- Average rank
- #23in Stereo System Components
- Average rating
- 4.19 starsAmazon United States average 4.42 stars
- Average reviews
- 713per listing
- Listings tracked
- 25
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Cassette Deck products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
90
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
51%
Top 20: 95%
Open market
7%
- Brand 131%
- Brand 223%
- Brand 320%
- Brand 48%
- Brand 56%
- Brand 65%
- Open — no brand owns it (5 brands, 7%)
Demand
Cassette Deck search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.5×
Search terms
Top Cassette Deck search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cassette deck77K/yr
- tape deck30K/yr
- cassette decks for home stereo16K/yr
- cassette tape deck15K/yr
- dual cassette player recorder13K/yr
- dual cassette deck9K/yr
- stereo cassette deck6K/yr
- tape decks9K/yr
- teac cassette deck5K/yr
- dual cassette player4K/yr
Reviews and returns
What reviews say buyers love and hate about Cassette Deck
We read the reviews and the return reasons for every product selling here.
“does not play any sound”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cassette Deck questions
Answered from the same tracked data.









