Skip to content

Canon Digital Camera Small

Fail

Buyers convert on only 0.2% of searches, so Canon Digital Camera Small is a Fail.

Flapen Score
34
34 / 100
Ranks 6,878 of 8,347 Electronics niches · −9 vs the category median of 43
Market size
$75K/yr112K searches / yr
90-day growth
-5.1%search demand this quarter
Competition
39%top-5 click share · 8 brands · 189 sellers

Flapen Score

Canon Digital Camera Small against its category

The dotted line is the Electronics average. Past it, Canon Digital Camera Small is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Canon Digital Camera Small market on Amazon at a glance

Shoppers on Amazon United States searched for Canon Digital Camera Small 112K times last year and spent an estimated $75K. The top 5 brands take 96% of clicks. Demand peaks in Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.

Searches, last 12 months
112K
Growth, 90 days vs prior 90
-5.1%
Conversion, latest week
0.2%
Market size, estimated
$75Ka year
Peak month
December2.5× the quietest month
Top search term
canon digital camera small38K searches a year

02 · Price

A sale here is worth $349.14.

Listings sell for $349.14 on average, from $41.65 to $954.71. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $349.14 that is $0 to $35K a year per listing.

Average price
$349.14above the $15 to $100 sweet spot
Price range
$41.65–$954.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$35K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

64% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #188 within Digital Cameras. It carries 2,019 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
70%
Out of stock, average day
0.8%
Average rank
#188in Digital Cameras
Average rating
4.18 starsAmazon United States average 4.42 stars
Average reviews
2,019per listing
Listings tracked
47

04 · Newcomers

7 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
7Amazon's first-year sales bar
Average brand age
27 months

Products

Top Canon Digital Camera Small products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

8 falling

Sellers

189

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

39%

Top 20: 77%

Open market

2%

  • Brand 166%
  • Brand 222%
  • Brand 33%
  • Brand 42%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (2 brands, 2%)

Demand

Canon Digital Camera Small search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Canon Digital Camera Small search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • canon digital camera small38K/yr
  • small canon camera10K/yr
  • canon compact digital camera11K/yr
  • digicam canon7K/yr
  • canon small digital camera7K/yr
  • canon small camera6K/yr
  • canon camera small6K/yr
  • canon travel camera3K/yr
  • small digital camera canon4K/yr
  • small canon digital camera3K/yr

Reviews and returns

What reviews say buyers love and hate about Canon Digital Camera Small

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Image/Picture Clarity”
12%of negative reviews mention “Durability”
4.2%of orders come back
“Doesnt last”
A buyer, on “Durability”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Canon Digital Camera Small questions

Answered from the same tracked data.