Cable Protector

Shoppers searched for this 359K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months

359K

Growth, 90 days vs prior 90

-14.2%

Conversion, latest week

2.3%

Market size, estimated

$71Ka year

Peak month

August1.9× the quietest month

Top search term

charger protector105K searches a year

Listings sell for $8.50 on average, from $3.70 to $15.70. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $8.50 that is $850 to $2K a year per listing.

Average price

$8.50under the $15 to $100 sweet spot

Price range

$3.70–$15.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$850–$2K

Returns

2.2%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #1,656 within Accessories & Supplies. It carries 3,225 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

4.3%

Average rank

#1,656in Accessories & Supplies

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

3,225per listing

Listings tracked

39

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months