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Cable Caddy

Maybe

An estimated 0.9% of orders come back. But shoppers spend an estimated $82K a year here, so Cable Caddy is a Maybe.

Flapen Score
52
52 / 100
Top 15% of 8,347 Electronics niches · +9 vs the category median of 43
Market size
$82K/yr39K searches / yr
90-day growth
-4.3%search demand this quarter
Competition
44%top-5 click share · 30 brands · 91 sellers

Flapen Score

Cable Caddy against its category

The dotted line is the Electronics average. Past it, Cable Caddy is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cable Caddy market on Amazon at a glance

Shoppers on Amazon United States searched for Cable Caddy 39K times last year and spent an estimated $82K. The top 5 brands take 47% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
-4.3%
Conversion, latest week
2.7%
Market size, estimated
$82Ka year
Peak month
September2.0× the quietest month
Top search term
cable caddy21K searches a year

02 · Price

A sale here is worth $78.02.

Listings sell for $78.02 on average, from $10.19 to $388.33. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $78.02 that is $0 to $8K a year per listing.

Average price
$78.02inside the $15 to $100 sweet spot
Price range
$10.19–$388.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$8K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #223 within Accessories & Supplies. It carries 213 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
94%
Out of stock, average day
2.4%
Average rank
#223in Accessories & Supplies
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
213per listing
Listings tracked
35

04 · Newcomers

1 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
1Amazon's first-year sales bar
Average brand age
43 months

Products

Top Cable Caddy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

30 rising

Sellers

91

Top-5 brand share

47%

Top 20: 94%

Top-5 click share

44%

Top 20: 87%

Open market

46%

  • Brand 112%
  • Brand 212%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 67%

Demand

Cable Caddy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 2.0×

Search terms

Top Cable Caddy search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cable caddy21K/yr
  • cable reel stand5K/yr
  • cable spool holder5K/yr
  • cable caddy for spool5K/yr
  • cable stand3K/yr

Reviews and returns

What reviews say buyers love and hate about Cable Caddy

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Value For Money”
12%of negative reviews mention “Quality-Overall”
0.9%of orders come back
“Bayco needs to step up on their quality control a bit”
A buyer, on “Quality-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Cable Caddy questions

Answered from the same tracked data.