Bushnell
MaybeShoppers spend an estimated $2.4M a year here. But prices span $86.01–$298.27, mostly outside the sweet spot, so Bushnell is a Maybe.
- Flapen Score
- 53 / 100Top 13% of 8,347 Electronics niches · +10 vs the category median of 4353
- Market size
- $2.4M/yr367K searches / yr
- 90-day growth
- +37.1%search demand this quarter
- Competition
- 79%top-5 click share · 7 brands · 29 sellers
Flapen Score
Bushnell against its category
The dotted line is the Electronics average. Past it, Bushnell is stronger. Inside it, weaker.
Market
The Bushnell market on Amazon at a glance
Shoppers on Amazon United States searched for Bushnell 367K times last year and spent an estimated $2.4M. The top 5 brands take 94% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 3.4% of those searches ended in a purchase.
Shoppers searched for this 367K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +37.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.4M a year.
- Searches, last 12 months
- 367K
- Growth, 90 days vs prior 90
- +37.1%
- Conversion, latest week
- 3.4%
- Market size, estimated
- $2.4Ma year
- Peak month
- July6.6× the quietest month
- Top search term
- bushnell golf speaker96K searches a year
02 · Price
A sale here is worth $192.71.
Listings sell for $192.71 on average, from $86.01 to $298.27. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $192.71 that is $193K to $241K a year per listing.
- Average price
- $192.71above the $15 to $100 sweet spot
- Price range
- $86.01–$298.27
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $193K–$241K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #88 within GPS, Finders & Accessories. It carries 277 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 2.1%
- Average rank
- #88in GPS, Finders & Accessories
- Average rating
- 4.31 starsAmazon United States average 4.42 stars
- Average reviews
- 277per listing
- Listings tracked
- 12
04 · Newcomers
9 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Bushnell products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
29
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
2%
- Brand 162%
- Brand 211%
- Brand 310%
- Brand 47%
- Brand 54%
- Brand 63%
- Open — no brand owns it (1 brand, 2%)
Demand
Bushnell search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 6.6×
Search terms
Top Bushnell search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bushnell golf speaker96K/yr
- bushnell76K/yr
- bushnell wingman hd41K/yr
- bushnell wingman35K/yr
- bushnell golf21K/yr
- wingman bushnell golf speaker18K/yr
- wingman hd15K/yr
- bushnell speaker11K/yr
- bushnell wingman hd gps speaker5K/yr
- bushnell wingman 210K/yr
Reviews and returns
What reviews say buyers love and hate about Bushnell
We read the reviews and the return reasons for every product selling here.
“GPS no good”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bushnell questions
Answered from the same tracked data.









