Brother Label Maker Tape 12mm 0.47 White
MaybeReturns run at only 0.8% of orders. But demand is soft, at -2.4% this quarter, so Brother Label Maker Tape 12mm 0.47 White is a Maybe.
- Flapen Score
- 60 / 100Top 3% of 8,347 Electronics niches · +17 vs the category median of 4360
- Market size
- $244K/yr122K searches / yr
- 90-day growth
- -2.4%search demand this quarter
- Competition
- 38%top-5 click share · 25 brands · 83 sellers
Flapen Score
Brother Label Maker Tape 12mm 0.47 White against its category
The dotted line is the Electronics average. Past it, Brother Label Maker Tape 12mm 0.47 White is stronger. Inside it, weaker.
Market
The Brother Label Maker Tape 12mm 0.47 White market on Amazon at a glance
Shoppers on Amazon United States searched for Brother Label Maker Tape 12mm 0.47 White 122K times last year and spent an estimated $244K. The top 5 brands take 63% of clicks. Demand peaks in Jan. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
11.1% of searches ended in a purchase last week.
Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $244K a year.
- Searches, last 12 months
- 122K
- Growth, 90 days vs prior 90
- -2.4%
- Conversion, latest week
- 11.1%
- Market size, estimated
- $244Ka year
- Peak month
- January1.6× the quietest month
- Top search term
- p touch label tape 12mm 0.47 white40K searches a year
02 · Price
A sale here is worth $18.13.
Listings sell for $18.13 on average, from $5.92 to $79.56. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $18.13 that is $5K to $9K a year per listing.
- Average price
- $18.13inside the $15 to $100 sweet spot
- Price range
- $5.92–$79.56
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$9K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #170 within Accessories & Supplies. It carries 2,759 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 4.7%
- Average rank
- #170in Accessories & Supplies
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 2,759per listing
- Listings tracked
- 42
04 · Newcomers
Amazon counts 22 of last year's 26 launches as successful.
26 products launched here in the last 12 months. Amazon counts 22 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 26
- Successful launches
- 22Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Brother Label Maker Tape 12mm 0.47 White products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
TZE-231 Label Maker Tape 12mm 0.47 Laminated Black on White 1/2 x 8m Replacement for Ptouch TZ TZE TZE231 Label Tape Cassette for PT-D220 PTD220 D220 PT-D210 PTD210 PT-H110 PT-D200 PT-D410 (7 Packs)
- Price
- $18.26
- Rating
- 4.8/5
- Reviews
- 275
- Age
- 8mo ago
Brother Genuine TZe231-1/2 2PK Black Print on White Label Tape. Each: 0.47 in x 26.2 ft Total: 0.47 in x 52.4 ft
- Price
- $27.15
- Rating
- 4.8/5
- Reviews
- 22,560
- Age
- 2y ago
Label Maker Tape 12mm 0.47 White Replacement for Brother TZ TZe-231 Laminated Black on White Labels Refill Compatible with P Touch PT-D210 D220 H110 D200 D400 6 Pack
- Price
- $15.90
- Rating
- 4.5/5
- Reviews
- 133
- Age
- 10mo ago
TZe-231 Replace for Brother P Touch Label Maker Tape 12mm 0.47 Laminated WhiteTze-2312pk Black Ink on White Tape for PT-H103w H110 D210 D220 D400 1180 1280 1890 2040 8m 26.2ft
- Price
- $10.63
- Rating
- 4.7/5
- Reviews
- 484
- Age
- 1y ago
Nicelabels 12mm 0.47 White Tape Brother P-Touch TZe-231 Replacement
- Price
- $5.92
- Rating
- 4.3/5
- Reviews
- 175
- Age
- 10mo ago
Trending
90-day click momentum
TZE-231 Label Maker Tape 12mm 0.47 Laminated Black on White 1/2 x 8m Replacement for Ptouch TZ TZE TZE231 Label Tape Cassette for PT-D220 PTD220 D220 PT-D210 PTD210 PT-H110 PT-D200 PT-D410 (5 Packs)
- Price
- $14.60
- Rating
- 4.8/5
- Reviews
- 47
- Age
- 4mo ago
TZE-231 Compatible Label Tape Replacement for Brother TZe-231 TZ-231 Black on White Compatible for P Touch PT-D200 PT-D210 PTH100 PT-D400 0.47 x 26.2(12mm x 8m) 4 Packs
- Price
- $10.24
- Rating
- 4.3/5
- Reviews
- 70
- Age
- 1mo ago
TZE-231 Label Maker Tape 12mm 0.47 Laminated Black on White 1/2 x 8m Replacement for Ptouch TZ TZE TZE231 Label Tape Cassette for PT-D220 PTD220 D220 PT-D210 PTD210 PT-H110 PT-D200 PT-D410 (6 Packs)
- Price
- $18.27
- Rating
- 4.8/5
- Reviews
- 52
- Age
- 4mo ago
TZE-231 Label Maker Tape 12mm 0.47 Laminated Black on White Replacement for TZ TZE TZE231 1/2 x 8m Tape Cassette for Ptouch PT-D220 PTD220 D220 PT-D210 PTD210 PT-H110 PT-D200 PT-D400 D410 (6 Packs)
- Price
- $17.72
- Rating
- 5.0/5
- Reviews
- 37
- Age
- 4mo ago
Fizoon 12mm 0.47 Inch Laminated Black on White Label Maker Tape Tze-231 Replace for Brother P Touch Label Tape TZe TZ Ptouch Refills TZe231 for PT-D210 220 PTH110BP H111 PTP-710BT 12 mm x 8m 4-Pack
- Price
- $13.75
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 3mo ago
Newest
by launch dateTZE-231 Compatible Label Tape Replacement for Brother TZe-231 TZ-231 Black on White Compatible for P Touch PT-D200 PT-D210 PTH100 PT-D400 0.47 x 26.2(12mm x 8m) 4 Packs
- Price
- $10.24
- Rating
- 4.3/5
- Reviews
- 70
- Age
- 1mo ago
Fizoon 12mm 0.47 Inch Laminated Black on White Label Maker Tape Tze-231 Replace for Brother P Touch Label Tape TZe TZ Ptouch Refills TZe231 for PT-D210 220 PTH110BP H111 PTP-710BT 12 mm x 8m 4-Pack
- Price
- $13.75
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 3mo ago
TZE-231 Label Maker Tape 12mm 0.47 Laminated Black on White 1/2 x 8m Replacement for Ptouch TZ TZE TZE231 Label Tape Cassette for PT-D220 PTD220 D220 PT-D210 PTD210 PT-H110 PT-D200 PT-D410 (5 Packs)
- Price
- $14.60
- Rating
- 4.8/5
- Reviews
- 47
- Age
- 4mo ago
TZE-231 Label Maker Tape 12mm 0.47 Laminated Black on White Replacement for TZ TZE TZE231 1/2 x 8m Tape Cassette for Ptouch PT-D220 PTD220 D220 PT-D210 PTD210 PT-H110 PT-D200 PT-D400 D410 (6 Packs)
- Price
- $17.72
- Rating
- 5.0/5
- Reviews
- 37
- Age
- 4mo ago
TZE-231 Label Maker Tape 12mm 0.47 Laminated Black on White 1/2 x 8m Replacement for Ptouch TZ TZE TZE231 Label Tape Cassette for PT-D220 PTD220 D220 PT-D210 PTD210 PT-H110 PT-D200 PT-D410 (6 Packs)
- Price
- $18.27
- Rating
- 4.8/5
- Reviews
- 52
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
25 rising
Sellers
83
Top-5 brand share
63%
Top 20: 97%
Top-5 click share
38%
Top 20: 79%
Open market
32%
- Brother29%
- SUBLIMAKER16%
- BEYONDTEK7%
- Pristar6%
- Timorn6%
- CocoKitch5%
Demand
Brother Label Maker Tape 12mm 0.47 White search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.6×
Search terms
Top Brother Label Maker Tape 12mm 0.47 White search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- p touch label tape 12mm 0.47 white40K/yr
- tze-231 12mm 0.47 black ink on white tape31K/yr
- tz tape 12mm 0.47 laminated white35K/yr
- tze6K/yr
- brother tze5K/yr
- ptouch tze tape5K/yr
Reviews and returns
What reviews say buyers love and hate about Brother Label Maker Tape 12mm 0.47 White
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Adhesion is pretty bad
Adhesive Lacking
Falls Off
Hard To Peel
that makes it more difficult to take off
is nearly impossible to remove
This product tends to jam
Jams a lot
they just jam in the labeler
One of the cartridges did not work
Did not work
Doesn't work well
It definitely isn't the name brand quality
Low Quality
stop reducing quality
Love
Decent price
Excellent value
Great Deal
EXCELLENT PRODUCT
For the price and the quality, this is definitely a solid choice
Great Value for the price without sacrificing quality
Stick Well
sticks amazingly well
Adhesion was also good
Fit great
It fits the machine
Fits perfect, as designed
Exactly as described
exactly as shown
As advertised
Return
0.8% Return rate 67% Fixable by listing
no fit to my printer
Was not compatible with my printer
Says it was compatible but isnt. I have tried 2 cartridges in my Brother PT 1750 and neither one works.
Adhesion is pretty bad
Adhesive Lacking
Falls Off
One of the cartridges did not work
Did not work
Doesn't work well
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Brother Label Maker Tape 12mm 0.47 White questions
Answered from the same tracked data.