Brother Label Maker Tape 12mm 0.47 White
MaybeAn estimated 0.8% of orders come back. But demand is soft, at -2.4% this quarter, so Brother Label Maker Tape 12mm 0.47 White is a Maybe.
- Flapen Score
- 60 / 100Top 3% of 8,347 Electronics niches · +17 vs the category median of 4360
- Market size
- $244K/yr122K searches / yr
- 90-day growth
- -2.4%search demand this quarter
- Competition
- 38%top-5 click share · 25 brands · 83 sellers
Flapen Score
Brother Label Maker Tape 12mm 0.47 White against its category
The dotted line is the Electronics average. Past it, Brother Label Maker Tape 12mm 0.47 White is stronger. Inside it, weaker.
Market
The Brother Label Maker Tape 12mm 0.47 White market on Amazon at a glance
Shoppers on Amazon United States searched for Brother Label Maker Tape 12mm 0.47 White 122K times last year and spent an estimated $244K. The top 5 brands take 63% of clicks. Demand peaks in Jan. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 11.1% of those searches ended in a purchase.
Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $244K a year.
- Searches, last 12 months
- 122K
- Growth, 90 days vs prior 90
- -2.4%
- Conversion, latest week
- 11.1%
- Market size, estimated
- $244Ka year
- Peak month
- January1.6× the quietest month
- Top search term
- p touch label tape 12mm 0.47 white40K searches a year
02 · Price
A sale here is worth $18.13.
Listings sell for $18.13 on average, from $5.92 to $79.56. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $18.13 that is $5K to $9K a year per listing.
- Average price
- $18.13inside the $15 to $100 sweet spot
- Price range
- $5.92–$79.56
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$9K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #170 within Accessories & Supplies. It carries 2,759 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 4.7%
- Average rank
- #170in Accessories & Supplies
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 2,759per listing
- Listings tracked
- 42
04 · Newcomers
22 of last year's 26 launches cleared the first-year sales bar.
26 products launched here in the last 12 months. 22 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 26
- Successful launches
- 22Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Brother Label Maker Tape 12mm 0.47 White products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
TZE-231 Label Maker Tape 12mm 0.47 Laminated Black on White 1/2 x 8m Replacement for Ptouch TZ TZE TZE231 Label Tape Cassette for PT-D220 PTD220 D220 PT-D210 PTD210 PT-H110 PT-D200 PT-D410 (7 Packs)
- Price
- $18.26
- Rating
- 4.8/5
- Reviews
- 275
- Age
- 8mo ago
Brother Genuine TZe231-1/2 2PK Black Print on White Label Tape. Each: 0.47 in x 26.2 ft Total: 0.47 in x 52.4 ft
- Price
- $27.15
- Rating
- 4.8/5
- Reviews
- 22,560
- Age
- 2y ago
Label Maker Tape 12mm 0.47 White Replacement for Brother TZ TZe-231 Laminated Black on White Labels Refill Compatible with P Touch PT-D210 D220 H110 D200 D400 6 Pack
- Price
- $15.90
- Rating
- 4.5/5
- Reviews
- 133
- Age
- 10mo ago
TZe-231 Replace for Brother P Touch Label Maker Tape 12mm 0.47 Laminated WhiteTze-2312pk Black Ink on White Tape for PT-H103w H110 D210 D220 D400 1180 1280 1890 2040 8m 26.2ft
- Price
- $10.63
- Rating
- 4.7/5
- Reviews
- 484
- Age
- 1y ago
Nicelabels 12mm 0.47 White Tape Brother P-Touch TZe-231 Replacement
- Price
- $5.92
- Rating
- 4.3/5
- Reviews
- 175
- Age
- 10mo ago
Trending
estimated 90-day click momentum
TZE-231 Label Maker Tape 12mm 0.47 Laminated Black on White 1/2 x 8m Replacement for Ptouch TZ TZE TZE231 Label Tape Cassette for PT-D220 PTD220 D220 PT-D210 PTD210 PT-H110 PT-D200 PT-D410 (5 Packs)
- Price
- $14.60
- Rating
- 4.8/5
- Reviews
- 47
- Age
- 4mo ago
TZE-231 Compatible Label Tape Replacement for Brother TZe-231 TZ-231 Black on White Compatible for P Touch PT-D200 PT-D210 PTH100 PT-D400 0.47 x 26.2(12mm x 8m) 4 Packs
- Price
- $10.24
- Rating
- 4.3/5
- Reviews
- 70
- Age
- 1mo ago
TZE-231 Label Maker Tape 12mm 0.47 Laminated Black on White 1/2 x 8m Replacement for Ptouch TZ TZE TZE231 Label Tape Cassette for PT-D220 PTD220 D220 PT-D210 PTD210 PT-H110 PT-D200 PT-D410 (6 Packs)
- Price
- $18.27
- Rating
- 4.8/5
- Reviews
- 52
- Age
- 4mo ago
TZE-231 Label Maker Tape 12mm 0.47 Laminated Black on White Replacement for TZ TZE TZE231 1/2 x 8m Tape Cassette for Ptouch PT-D220 PTD220 D220 PT-D210 PTD210 PT-H110 PT-D200 PT-D400 D410 (6 Packs)
- Price
- $17.72
- Rating
- 5.0/5
- Reviews
- 37
- Age
- 4mo ago
Fizoon 12mm 0.47 Inch Laminated Black on White Label Maker Tape Tze-231 Replace for Brother P Touch Label Tape TZe TZ Ptouch Refills TZe231 for PT-D210 220 PTH110BP H111 PTP-710BT 12 mm x 8m 4-Pack
- Price
- $13.75
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 3mo ago
Newest
by launch dateTZE-231 Compatible Label Tape Replacement for Brother TZe-231 TZ-231 Black on White Compatible for P Touch PT-D200 PT-D210 PTH100 PT-D400 0.47 x 26.2(12mm x 8m) 4 Packs
- Price
- $10.24
- Rating
- 4.3/5
- Reviews
- 70
- Age
- 1mo ago
Fizoon 12mm 0.47 Inch Laminated Black on White Label Maker Tape Tze-231 Replace for Brother P Touch Label Tape TZe TZ Ptouch Refills TZe231 for PT-D210 220 PTH110BP H111 PTP-710BT 12 mm x 8m 4-Pack
- Price
- $13.75
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 3mo ago
TZE-231 Label Maker Tape 12mm 0.47 Laminated Black on White 1/2 x 8m Replacement for Ptouch TZ TZE TZE231 Label Tape Cassette for PT-D220 PTD220 D220 PT-D210 PTD210 PT-H110 PT-D200 PT-D410 (5 Packs)
- Price
- $14.60
- Rating
- 4.8/5
- Reviews
- 47
- Age
- 4mo ago
TZE-231 Label Maker Tape 12mm 0.47 Laminated Black on White Replacement for TZ TZE TZE231 1/2 x 8m Tape Cassette for Ptouch PT-D220 PTD220 D220 PT-D210 PTD210 PT-H110 PT-D200 PT-D400 D410 (6 Packs)
- Price
- $17.72
- Rating
- 5.0/5
- Reviews
- 37
- Age
- 4mo ago
TZE-231 Label Maker Tape 12mm 0.47 Laminated Black on White 1/2 x 8m Replacement for Ptouch TZ TZE TZE231 Label Tape Cassette for PT-D220 PTD220 D220 PT-D210 PTD210 PT-H110 PT-D200 PT-D410 (6 Packs)
- Price
- $18.27
- Rating
- 4.8/5
- Reviews
- 52
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 38% of clicks, no more. An open shelf where new products get seen.
Brands
25 rising
Sellers
83
Est. top-5 brand share
63%
Top 20: 97%
Est. top-5 click share
38%
Top 20: 79%
Open market
32%
- Brother29%
- SUBLIMAKER16%
- BEYONDTEK7%
- Pristar6%
- Timorn6%
- CocoKitch5%
Demand
Brother Label Maker Tape 12mm 0.47 White search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.6×
Search terms
Top Brother Label Maker Tape 12mm 0.47 White search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- p touch label tape 12mm 0.47 white40K/yr
- tze-231 12mm 0.47 black ink on white tape31K/yr
- tz tape 12mm 0.47 laminated white35K/yr
- tze6K/yr
- brother tze5K/yr
- ptouch tze tape5K/yr
Reviews and returns
What reviews say buyers love and hate about Brother Label Maker Tape 12mm 0.47 White
We read the reviews and the return reasons for every product selling here.
“Adhesion is pretty bad”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Fire Tablet 10
$2.1M/yr+27.0%
Luggage Tracker
$716K/yr+29.5%
Spypoint Battery Pack
$379K/yr+67.4%
Starlink Mini Tripod
$478K/yr+62.3%
Tactacam Battery Pack
$1.3M/yr+49.7%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Brother Label Maker Tape 12mm 0.47 White questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data