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Bronco Antenna

Fail

Shoppers spend an estimated $67K a year here, so Bronco Antenna is a Fail.

Flapen Score
43
43 / 100
Ranks 4,131 of 8,347 Electronics niches · on the category median
Market size
$67K/yr55K searches / yr
90-day growth
+11.6%search demand this quarter
Competition
80%top-5 click share · 9 brands · 11 sellers

Flapen Score

Bronco Antenna against its category

The dotted line is the Electronics average. Past it, Bronco Antenna is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bronco Antenna market on Amazon at a glance

Shoppers on Amazon United States searched for Bronco Antenna 55K times last year and spent an estimated $67K. The top 5 brands take 89% of clicks. Demand peaks in Apr. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 5.4% of those searches ended in a purchase.

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months
55K
Growth, 90 days vs prior 90
+11.6%
Conversion, latest week
5.4%
Market size, estimated
$67Ka year
Peak month
April1.7× the quietest month
Top search term
bronco antenna18K searches a year

02 · Price

A sale here is worth $22.22.

Listings sell for $22.22 on average, from $12.15 to $38.98. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $22.22 that is $2K to $6K a year per listing.

Average price
$22.22inside the $15 to $100 sweet spot
Price range
$12.15–$38.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #139 within Car & Vehicle Electronics. It carries 2,027 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#139in Car & Vehicle Electronics
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
2,027per listing
Listings tracked
12

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Bronco Antenna products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

11

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

8%

  • Brand 146%
  • Brand 228%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (3 brands, 8%)

Demand

Bronco Antenna search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr · busiest ÷ quietest = 1.7×

Search terms

Top Bronco Antenna search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bronco antenna18K/yr
  • bronco antenna short14K/yr
  • ford bronco antenna11K/yr
  • ford bronco antenna short6K/yr
  • bronco short antenna5K/yr
  • bronco stubby antenna3K/yr

Reviews and returns

What reviews say buyers love and hate about Bronco Antenna

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Size-Overall”
12%of negative reviews mention “Size-Overall”
1.8%of orders come back
“DOES NOT FIT FORD BRONCO DO NOT WASTE YOUR TIME”
A buyer, on “Size-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Bronco Antenna questions

Answered from the same tracked data.