Is breadboard kit profitable to sell on Amazon United States?

The niche generates $190K/yr across 12 tracked products. 90-day search growth is -16.7%. Flapen's verdict: Skip it (43/100).

How competitive is the breadboard kit niche?

6 brands and 10 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 98% of demand.

What do buyers complain about in breadboard kit?

Top complaints mined from reviews: Instructions/User Manual/Troubleshooting, Quality-Overall, Assembly/Installation. The return rate is 1.1%.

When does demand for breadboard kit peak?

Demand is steady year-round — the busiest month runs 1.6× the quietest.

What does it cost to enter the breadboard kit niche?

Listings span $7.11–$60.80; the average listing price is $19.06 (sweet spot $15–$100). The average incumbent carries 2,637 reviews — the moat a new listing must climb.

breadboard kit

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Returns

Great1.1%

return rate — above 5% kills the launch gate

Avg price

Great$19.06

avg listing price — sweet spot $15–$100

Price range

Great$7.11–$60.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.1%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,636.83

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$190K

$190K/yr · 164K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-16.7%

90-day search growth — must beat 0% to launch

Brand share

Bad98%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, breadboard kit is a $190K/yr Amazon United States market (164K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 43/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

breadboard kit market data

Units sold / yr: 10K–13K; avg 500–750/product
Revenue / yr: $191K–$238K; units × avg price
Conversion rate: 6.1%
Avg BSR: #121
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 52 months
Avg seller age: 201 days

Competition & brand share

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

Brands

6 falling

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

REXQualis41%
ELEGOO31%
BOJACK19%
LONELY BINARY5%
minidodoca3%
Dixseplu2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -16.7% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.6×

Open Trend

Top breadboard kit search terms

breadboard kit124K/yr -17.2%5.0% conv.
breadboard starter kit8K/yr +24.7%3.7% conv.
bread board electronics kit12K/yr -36.6%3.3% conv.
bread board kit6K/yr -11.5%3.7% conv.
protoboard kit6K/yr -19.4%1.3% conv.
electronic breadboard kit4K/yr -11.8%4.5% conv.
arduino breadboard kit4K/yr -25.1%4.4% conv.

All search terms

Top breadboard kit products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

REXQualis Electronics Component Fun Kit w/Power Supply Module Jumper Wire 830 tie-Points Breadboard Precision Potentiometer Resistor Compatible with Arduino Raspberry Pi STM32

REXQualis$14.524.6★2,290 rev

BOJACK 3 Values 130 Pcs Solderless Breadboard 4 Pcs 830 Tie Points & 400 Tie Points & 126 Pcs Flexible Breadboard Jumper Wires

BOJACK$10.144.5★726 rev

ELEGOO Upgraded Electronics Fun Kit w/Power Supply Module Jumper Wire Precision Potentiometer 830 tie-Points Breadboard Compatible with Arduino STM32

ELEGOO$14.744.5★406 rev

ELEGOO Electronic Fun Kit Bundle with Breadboard Cable Resistor Capacitor LED Potentiometer total 235 Items for Arduino

ELEGOO$10.064.6★1,610 rev

ELEGOO Mega R3 Project The Most Complete Ultimate Starter Kit with Tutorial Compatible with Arduino IDE

ELEGOO$60.804.7★7,945 rev

Newest

by launch date

LONELY BINARY Electronics Starter Kit 400+ Pieces for Arduino

LONELY BINARY$18.9258 rev

1y ago

Breadboard Kit with 830-Tie-Point 400-Tie-Point Boards 3x170-Tie-Point Mini Boards 65Pcs Flexible Wires 9V DC Adapter for Arduino IoT & STEM

Dixseplu$7.11117 rev

1y ago

Minidodoca Upgraded Electronics Component Fun Kit Power Supply Module Jumper Wire 830 Breadboard LED Capacitor Diode Resistor Transistor Compatible Raspberry Pi STM32

minidodoca$16.0596 rev

3y ago

BOJACK 1Pcs 803 & 1 Pcs 400 Tie Points Solderless Breadboard 65 Pcs Jumper Wires 6PCS 170 Points Mini Breadboard

BOJACK$9.00158 rev

4y ago

BOJACK 37 Values 480 Pcs Electronics Component Fun Kit with Power Supply Module Jumper Wire Precision Potentiometer 830 tie-Points Breadboard Compatible with STM32 Raspberry Pi Arduino

BOJACK$15.90831 rev

5y ago

What buyers say about breadboard kit

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money24%

“Well worth it”

Quality-Overall24%

“the quality is very consistent”

Advertised Vs Actual Product7%

“Exactly as Shown”

Correct Contents6%

“The kit was impressive in the number of pieces it contained”

Ease Of Use5%

“Easy to use”

Functionality-Overall5%

“The kit is a very good introduction to electronic circuitry”

Instructions/User Manual/Troubleshooting4%

“Fantastic kit, very complete, and the pdf tutorial is on point”

Design-Overall3%

“A well rounded starter electronics kit”

Assembly/Installation2%

“You can plug it in and begin building immediately, which is great for learning and practice”

Material Quality1%

“Plenty of materials for many learning exercises”

What buyers complain about

Instructions/User Manual/Troubleshooting20%

“NO Documentation”

Quality-Overall14%

“the parts are low quality”

Assembly/Installation9%

“Impossible kit with no clear instructions”

Size-Overall7%

“Most others fit way too loose”

Functionality-Overall5%

“then found out that at least 10 - 15 of the jumper wires didn't conduct”

Ease Of Use4%

“It's basically impossible to use”

Connectivity-Overall4%

“Difficult to connect anything, both the wire pins that it came with and regular components”

Durability3%

“Broke within 3days of owning”

Advertised Vs Actual Product3%

“Two stars off for the false claims”

Value For Money2%

“what a waste of money”

Top return reasons

Value For Money22%

Defective Material/Parts16%

Functionality-Overall15%

Size-Overall9%

Advertised Vs Actual Product9%

Instructions/User Manual/Troubleshooting9%

Compatibility-Overall4%

Connectivity-Overall3%

Software/Application2%