Bose Sleepbuds

Shoppers searched for this 913K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months

913K

Growth, 90 days vs prior 90

-3.1%

Conversion, latest week

2.7%

Market size, estimated

$1.7Ma year

Peak month

August1.7× the quietest month

Top search term

invisible earbuds441K searches a year

Listings sell for $69.25 on average, from $11.06 to $278.88. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At $69.25 that is $104K to $139K a year per listing.

Average price

$69.25inside the $15 to $100 sweet spot

Price range

$11.06–$278.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,500–2,000

Revenue per listing a year

$104K–$139K

Returns

5.6%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #334 within Headphones & Earbuds. It carries 970 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

92%

Out of stock, average day

4.6%

Average rank

#334in Headphones & Earbuds

Average rating

3.95 starsAmazon United States average 4.42 stars

Average reviews

970per listing

Listings tracked

12

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

26 months