Bluey Backdrop

Shoppers searched for this 363K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $137K a year.

Searches, last 12 months

363K

Growth, 90 days vs prior 90

-10.6%

Conversion, latest week

2.7%

Market size, estimated

$137Ka year

Peak month

September2.0× the quietest month

Top search term

bluey backdrop120K searches a year

Listings sell for $13.75 on average, from $5.70 to $37.53. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $13.75 that is $1K to $3K a year per listing.

Average price

$13.75under the $15 to $100 sweet spot

Price range

$5.70–$37.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

3.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #1,377 within Lighting & Studio. It carries 461 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

9.3%

Average rank

#1,377in Lighting & Studio

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

461per listing

Listings tracked

32

13 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

5Amazon's first-year sales bar

Average brand age

25 months