Bluetooth Headphones Purple
FailShoppers spend an estimated $66K a year here, so Bluetooth Headphones Purple is a Fail.
- Flapen Score
- 36 / 100Ranks 6,374 of 8,347 Electronics niches · −7 vs the category median of 4336
- Market size
- $66K/yr49K searches / yr
- 90-day growth
- -9.9%search demand this quarter
- Competition
- 70%top-5 click share · 9 brands · 26 sellers
Flapen Score
Bluetooth Headphones Purple against its category
The dotted line is the Electronics average. Past it, Bluetooth Headphones Purple is stronger. Inside it, weaker.
Market
The Bluetooth Headphones Purple market on Amazon at a glance
Shoppers on Amazon United States searched for Bluetooth Headphones Purple 49K times last year and spent an estimated $66K. The top 5 brands take 89% of clicks. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.
- Searches, last 12 months
- 49K
- Growth, 90 days vs prior 90
- -9.9%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $66Ka year
- Top search term
- bluetooth headphones purple9K searches a year
02 · Price
A sale here is worth $39.08.
Listings sell for $39.08 on average, from $13.90 to $102.76. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $39.08 that is $4K to $10K a year per listing.
- Average price
- $39.08inside the $15 to $100 sweet spot
- Price range
- $13.90–$102.76
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$10K
- Returns
- 3.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #104 within Headphones & Earbuds. It carries 11,544 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 86%
- Out of stock, average day
- 0.0%
- Average rank
- #104in Headphones & Earbuds
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 11,544per listing
- Listings tracked
- 14
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Bluetooth Headphones Purple products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
JBL Tune 520BT - Wireless On-Ear Headphones Up to 57H Battery Life and Speed Charge Lightweight Comfortable and Foldable Design Hands-Free Calls with Voice Aware (Purple)
- Price
- $33.21
- Rating
- 4.7/5
- Reviews
- 15,500
- Age
- 2y ago

JBL Tune 720BT - Wireless Over-Ear Headphones with JBL Pure Bass Sound Bluetooth 5.3 Up to 76H Battery Life and Speed Charge Lightweight Comfortable and Foldable Design (Purple)
- Price
- $73.66
- Rating
- 4.6/5
- Reviews
- 14,613
- Age
- 2y ago

Picun B8 Headphones Wireless Bluetooth 120H Bluetooth Headphone Over Ear with 3EQ Music Modes Hands-Free Calls Deep Bass Headphones for Travel Home Office Cellphone PC (Purple)
- Price
- $22.61
- Rating
- 4.6/5
- Reviews
- 13,558
- Age
- 2y ago

iClever Noise Cancelling Headphones for Kids Adults SNR 29dB Safety Noise Reduction Ear Muffs for Autism Sensory &Concentration Aid Ear Hearing Protection for Fireworks/Event/Monster Jam/Concert
- Price
- $13.90
- Rating
- 4.6/5
- Reviews
- 2,852
- Age
- 2y ago

Pro For Sho 34dB NRR Hearing Protection Ear Muffs Highest NRR Compact Design Ear Protection for Loud Events & Sensory Use (Purple)
- Price
- $19.71
- Rating
- 4.5/5
- Reviews
- 26,824
- Age
- 10y ago
Trending
estimated 90-day click momentum
BERIBES Bluetooth Headphones Over Ear 65H Playtime and 6 EQ Music Modes Wireless Headphones with Microphone HiFi Stereo Foldable Lightweight Headsets Deep Bass for Home Office Cellphone PC Ect.
- Price
- $28.18
- Rating
- 4.5/5
- Reviews
- 56,415
- Age
- 6mo ago

Wentronic Y05 Bluetooth Over-Ear Headphones with Active Noise Cancelling Hi-Res Audio 48H Playtime Built-in Mic Wired/Wireless Works with iOS Android & PC Purple
- Price
- $25.15
- Rating
- 4.3/5
- Reviews
- 112
- Age
- 9mo ago

Pro For Sho 34dB NRR Hearing Protection Ear Muffs Highest NRR Compact Design Ear Protection for Loud Events & Sensory Use (Purple)
- Price
- $19.71
- Rating
- 4.5/5
- Reviews
- 26,824
- Age
- 10y ago

iClever Noise Cancelling Headphones for Kids Adults SNR 29dB Safety Noise Reduction Ear Muffs for Autism Sensory &Concentration Aid Ear Hearing Protection for Fireworks/Event/Monster Jam/Concert
- Price
- $13.90
- Rating
- 4.6/5
- Reviews
- 2,852
- Age
- 2y ago

JBL TUNE 770NC - Adaptive Noise Cancelling with Smart Ambient Wireless Over-Ear Headphones Bluetooth 5.3 Up to 70H battery life with speed charge Lightweight comfortable & foldable design (Purple)
- Price
- $102.76
- Rating
- 4.5/5
- Reviews
- 5,333
- Age
- 1y ago
Newest
by launch date
BERIBES Bluetooth Headphones Over Ear 65H Playtime and 6 EQ Music Modes Wireless Headphones with Microphone HiFi Stereo Foldable Lightweight Headsets Deep Bass for Home Office Cellphone PC Ect.
- Price
- $28.18
- Rating
- 4.5/5
- Reviews
- 56,415
- Age
- 6mo ago

Wentronic Y05 Bluetooth Over-Ear Headphones with Active Noise Cancelling Hi-Res Audio 48H Playtime Built-in Mic Wired/Wireless Works with iOS Android & PC Purple
- Price
- $25.15
- Rating
- 4.3/5
- Reviews
- 112
- Age
- 9mo ago

RORSOU C6 Active Noise Cancelling Headphones Wireless Over Ear Bluetooth Headphones 60H Playtime Lightweight Folding Deep Bass Comfort Fit Ear Cups Headset with Mic for iPad/Travel/PC/Home Purple
- Price
- $29.12
- Rating
- 4.3/5
- Reviews
- 1,561
- Age
- 1y ago

JBL TUNE 770NC - Adaptive Noise Cancelling with Smart Ambient Wireless Over-Ear Headphones Bluetooth 5.3 Up to 70H battery life with speed charge Lightweight comfortable & foldable design (Purple)
- Price
- $102.76
- Rating
- 4.5/5
- Reviews
- 5,333
- Age
- 1y ago

JBL Endurance Race 2 - Waterproof (IP68) sports true wireless earbuds with 4 mics for crisp clear calls JBL Pure Bass sound 48Hrs of Playback plus speed charging & Active Noise Cancelling (Purple)
- Price
- $53.73
- Rating
- 4.2/5
- Reviews
- 1,561
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 70% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
26
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
70%
Top 20: 100%
Open market
7%
- JBL64%
- Picun8%
- iClever6%
- Pro For Sho6%
- RORSOU5%
- FIO MOTUS4%
- Open — no brand owns it (3 brands, 7%)
Demand
Bluetooth Headphones Purple search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4× · 7 of 12 months tracked
Search terms
Top Bluetooth Headphones Purple search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bluetooth headphones purple9K/yr
- purple jbl headphones9K/yr
- noise cancelling headphones purple7K/yr
- headphones wireless purple6K/yr
- purple headphones bluetooth5K/yr
- jbl purple headphones7K/yr
- jbl headphones purple6K/yr
Reviews and returns
What reviews say buyers love and hate about Bluetooth Headphones Purple
We read the reviews and the return reasons for every product selling here.
“Not durable”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bluetooth Headphones Purple questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









