Blue Keyboard
MaybeThe top 5 brands take only 39% of clicks. But buyers convert on only 1.1% of searches, so Blue Keyboard is a Maybe.
- Flapen Score
- 54 / 100Top 11% of 8,347 Electronics niches · +11 vs the category median of 4354
- Market size
- $219K/yr551K searches / yr
- 90-day growth
- -2.6%search demand this quarter
- Competition
- 25%top-5 click share · 49 brands · 72 sellers
Flapen Score
Blue Keyboard against its category
The dotted line is the Electronics average. Past it, Blue Keyboard is stronger. Inside it, weaker.
Market
The Blue Keyboard market on Amazon at a glance
Shoppers on Amazon United States searched for Blue Keyboard 551K times last year and spent an estimated $219K. The top 5 brands take 39% of clicks. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 551K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $219K a year.
- Searches, last 12 months
- 551K
- Growth, 90 days vs prior 90
- -2.6%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $219Ka year
- Peak month
- August1.3× the quietest month
- Top search term
- blue keyboard161K searches a year
02 · Price
A sale here is worth $35.48.
Listings sell for $35.48 on average, from $9.90 to $129.65. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $35.48 that is $0 to $4K a year per listing.
- Average price
- $35.48inside the $15 to $100 sweet spot
- Price range
- $9.90–$129.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 4.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #144 within Keyboards, Mice & Accessories. It carries 3,880 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 14.1%
- Average rank
- #144in Keyboards, Mice & Accessories
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 3,880per listing
- Listings tracked
- 85
04 · Newcomers
10 of last year's 22 launches cleared the first-year sales bar.
22 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 22
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Blue Keyboard products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 25% of clicks. An open shelf where new products get seen.
Brands
49 rising
Sellers
72
Top-5 brand share
39%
Top 20: 81%
Top-5 click share
25%
Top 20: 58%
Open market
56%
- Brand 110%
- Brand 29%
- Brand 37%
- Brand 46%
- Brand 56%
- Brand 66%
Demand
Blue Keyboard search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Blue Keyboard search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- blue keyboard161K/yr
- blue keyboard and mouse wireless62K/yr
- blue wireless keyboard and mouse47K/yr
- teal keyboard32K/yr
- keyboard blue31K/yr
- blue wireless keyboard28K/yr
- blue keyboard and mouse22K/yr
- wireless keyboard and mouse blue24K/yr
- keyboard and mouse wireless blue20K/yr
- light blue keyboard18K/yr
Reviews and returns
What reviews say buyers love and hate about Blue Keyboard
We read the reviews and the return reasons for every product selling here.
“breaks easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blue Keyboard questions
Answered from the same tracked data.









