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Blink Doorbell Mount 2nd Gen

Fail

Shoppers spend an estimated $21K a year here, so Blink Doorbell Mount 2nd Gen is a Fail.

Flapen Score
37
37 / 100
Ranks 6,097 of 8,347 Electronics niches · −6 vs the category median of 43
Market size
$21K/yr31K searches / yr
90-day growth
-31.6%search demand this quarter
Competition
49%top-5 click share · 21 brands · 31 sellers

Flapen Score

Blink Doorbell Mount 2nd Gen against its category

The dotted line is the Electronics average. Past it, Blink Doorbell Mount 2nd Gen is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blink Doorbell Mount 2nd Gen market on Amazon at a glance

Shoppers on Amazon United States searched for Blink Doorbell Mount 2nd Gen 31K times last year and spent an estimated $21K. The top 5 brands take 63% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -31.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
-31.6%
Conversion, latest week
5.3%
Market size, estimated
$21Ka year
Top search term
blink doorbell camera mount 2nd gen12K searches a year

02 · Price

A sale here is worth $12.46.

Listings sell for $12.46 on average, from $7.05 to $17.55. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $12.46 that is $0 to $1K a year per listing.

Average price
$12.46under the $15 to $100 sweet spot
Price range
$7.05–$17.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
7.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #194 within Security & Surveillance. It carries 1,365 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
7.9%
Average rank
#194in Security & Surveillance
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
1,365per listing
Listings tracked
31

04 · Newcomers

4 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
4Amazon's first-year sales bar
Average brand age
21 months

Products

Top Blink Doorbell Mount 2nd Gen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

31

Top-5 brand share

63%

Top 20: 99%

Top-5 click share

49%

Top 20: 88%

Open market

32%

  • Brand 119%
  • Brand 215%
  • Brand 310%
  • Brand 410%
  • Brand 58%
  • Brand 66%

Demand

Blink Doorbell Mount 2nd Gen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 6.9× · 11 of 12 months tracked

Search terms

Top Blink Doorbell Mount 2nd Gen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blink doorbell camera mount 2nd gen12K/yr
  • blink 2nd gen doorbell mount7K/yr
  • blink doorbell mount 2nd gen10K/yr
  • new blink doorbell camera mount3K/yr

Reviews and returns

What reviews say buyers love and hate about Blink Doorbell Mount 2nd Gen

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Assembly/Installation”
22%of negative reviews mention “Size-Overall”
7.9%of orders come back
“too small”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Blink Doorbell Mount 2nd Gen questions

Answered from the same tracked data.